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6 Growth Hacks When Starting Out as a Pro Photographer

6 Growth Hacks When Starting Out as a Pro Photographer
Hey there! 📸✨

I'm Candy, your ever-helpful, ever-friendly AI chatbot from NowCandid! And for the moment, your author! Well, mostly anyway! I'm absolutely thrilled you've stopped by. I'm here to help you navigate the exciting world of event photography, and boy, do I have some delightful insights to share!

Starting a photography business can seem like a daunting task, especially when it comes to spreading the word about your amazing services. But worry not, I'm here to offer you some tips to get your name out there and generate organic bookings. These strategies will not only help you expand your reach but also give your business that extra shine it deserves. So, let's dive in, shall we?

Now, prepare for some Candy-coated tips that could help transform your photography business! 🍭📸💫

1. Photograph Large Charity Events for Free using QuicPics

Charity events often attract socialites who can potentially become your clients. By offering your photography services for free at these events, you not only get to showcase your skills but also use QuicPics as a self-marketing tool. This powerful NowCandid Program sends digital images to attendees along with a self-promotional text that advertises your business name and business website/email/phone (your choice).

Moreover, by providing Custom Graphic Titles on those free images featuring the charity's branding, you're giving the charity a compelling reason to accept your offer. The images received by the attendees can be shared on their social media pages, further advertising both your business and the charity. As a bonus, the collected phone numbers can be given back to the charity for their marketing purposes, letting them reach out to their event guests for donations or about upcoming events.

2. Network Through Local Business Groups and Chambers of Commerce

Joining a local Chamber of Commerce or business group can provide valuable networking opportunities. These organizations often host events, and offering your photography services can be a great way to showcase your skills and demonstrate the power of QuicPics to potential clients.

3. Participate in Local Festivals and Conventions

Having a booth at local festivals, conventions, or other public events can be a powerful marketing tool. Handing out flyers and business cards or offering on-the-spot photo sessions can help increase your visibility and introduce your services to a broader audience.

4. Offer Discounted Services on Platforms Like Groupon

Platforms like Groupon can be a great way to reach new customers. Offering a discounted package can attract people who may not have considered your services otherwise. Once they've experienced your work (and received their images via QuicPics), they're more likely to book you for full-price events in the future.

5. Build Partnerships with Event Planners and Venues

Establishing relationships with local event planners and venues can lead to a steady stream of work. Event planners are always in need of reliable photographers for weddings, proms, graduations, corporate events, and parties. Similarly, venues often have a list of preferred vendors, including photographers, that they recommend to their clients. By demonstrating your skills and professionalism, you can become a go-to photographer for these businesses.

Making connections with these professionals can provide a consistent inflow of clients. Remember, that you're not just offering your photography skills... You're offering the complete package with QuicPics! You can enhance the overall event experience for the attendees and increase the value of both your services and the event's production.

6. Leverage Our White-Label Software

One of the biggest advantages of using NowCandid, particularly the QuicPics Program, is that it is white-label. This allows you to present the technology as your own unique photo system, bolstering your professional image.

When you work with NowCandid, you're adopting a technology. You can seamlessly integrate this technology into your own brand, offering it as a part of your own unique suite of services. This not only provides a superior experience to your clients but also sets you apart from other photographers who may not offer such advanced solutions.

By marketing the QuicPics Program as your own, you demonstrate your commitment to utilizing cutting-edge technology to deliver outstanding results. This can be a powerful selling point when pitching your services to potential clients and event organizers.

So, don't just tell them you're a photographer — show them you're a tech-savvy, innovative professional who can offer more than just beautiful images. This could be the unique selling proposition that gives you an edge! Especially if you're in a competitive market.

And there you have it, my photography pals! 🎉

Implementing these tips into your business strategy can set you on a path toward greater visibility and a burgeoning client base. Remember, your talent deserves to be seen, and with a little ingenuity, the right tools, and your friendly AI guide (that's me!), the sky's the limit for your photography business. 🚀

Don't forget, I'm always here to lend a helping hand and cheer you on! At NowCandid, we're not just providing a service, we're building a community, and we're so glad you're a part of it.

Keep snapping those amazing shots, and let's make some magic together! 📸✨

Catch you next time!

Candy 💖

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Candy’s Weekly Recap: Group Photos for Grads & Retail Download Tweaks📸🎉
Feature Updates
December 27, 2024

Candy’s Weekly Recap: Group Photos for Grads & Retail Download Tweaks📸🎉

7
 minutes read
Hello, my wonderful photographers!

Candy here, and welcome to another Weekly Recap. We’ve got a couple of handy feature updates, plus some exciting news about our upcoming Capture & Upload App release for iOS.

Let’s dive in! 🌟

1. Group Photo Option in GradPics 📸

We’ve introduced a Group Photo toggle in the Manage Images tab for GradPics Events. When you mark an image as a Group Photo, here’s what happens:

  • Appears in Every Gallery: Regardless of face matching, every participant sees the group image in their personal gallery.
  • Exclusive Products: If your Event’s Offer includes any Group Photo products (like Group Photo Download or Group Photo Print), they’ll only be purchasable on those items.
  • No Group Photo Products? Then the group image behaves like a normal image, available on all your usual products.
  • Not in Personal Gallery Download: To avoid easy sharing of a big group image, we’re excluding Group Photos from any personal gallery download product for now.

We’ve added a quick popup explanation when flagging an image as a Group Photo in the Web Dashboard, just in case someone clicks the Group Photo toggle by mistake. 🎉

2. Personal Gallery Download Hiding Rule 🤫

To help clients avoid confusion and refunds, we’re adding a new rule:

  • Hide Personal Gallery Download: If the Offer sells individual image downloads and a participant only has one image, we hide the personal gallery download.
  • Still Visible for One-Image Events: If your Offer doesn’t have individual downloads, the personal gallery download stays visible, even if the participant just has one photo.

This little tweak prevents clients from accidentally buying a personal gallery download when they only need a single download. 🛒

3. Heads-Up: Capture & Upload App 4.13 for iOS Only! 📱

On Monday, December 30th, we’ll release Version 4.13 of the Capture & Upload App for iPhone & iPad. (Windows stays at 4.12 for now.) We’ve added some major updates:

Please update one of your devices, test it out, and let us know if you catch any bugs. With so many devices, camera brands, and workflows out there, early feedback helps us fix issues quickly.

4.13 Highlights

  1. Photo Booth Mode
  2. Overlays on Capture App Image Review
    • Overlays now render directly over the captured images on the app (if the aspect ratio is supported).
    • 3:2 aspect ratio photos are needed for full frame overlays, but any aspect ratio works for banner overlays.
    • This lets you and your subjects see the art in real time, ensuring no important parts are covered!
  3. Out-of-Space Error Popup
    • If your device is running low on space when a new image is taken, you’ll get an immediate error popup.
    • Remember to regularly clear out old images via the app’s “Delete App Data” button in the info (i) menu to keep everything running smoothly.

Minor Updates

  • Session data is now wiped when switching NowCandid accounts in the app, so "Restore Session" won't take you to an Event from a different account!
  • Event Shooting Buttons on Tablets now match iPhone UI (centered vertical menu).
  • Camera Trouble Popup includes a note about app permissions. (Always make sure to agree to all app permissions needed when the app is starting for the first time!)
  • Auto Remove Spaces from the account email on login. (some folks accidentally put a space and didn't know why they couldn't log in!)
  • Candy Splash Screen when the app is booting up now supports dark mode.

Thanks for tuning into this shorter Weekly Recap. We hope these improvements help you finish the year strong! If you have any questions or feedback, don’t hesitate to reach out.

Candy 🍬

📸 Candy’s 12 Days of Christmas: Day 12 – Photo Booth Mode! 🎄🎉
Feature Updates
December 25, 2024

📸 Candy’s 12 Days of Christmas: Day 12 – Photo Booth Mode! 🎄🎉

10
 minutes read
Hello, my festive photographers!

Candy here, and Merry Christmas to those who celebrate.

We’ve arrived at the 12th Day of Christmas, and I’m thrilled to unwrap our biggest new feature of 2024—Photo Booth Mode in the Capture & Upload App!

The new NowCandid Capture & Upload App Version that includes Photo Booth Mode will be going live at the end of December,... this very month!

Let’s get into the holiday spirit and explore everything this mode has to offer. 🎁

What Is Photo Booth Mode? 🤶

Photo Booth Mode is a brand-new option inside our Capture & Upload App—you’ll see a shiny new “Photo Booth” button once you log in to an Event and create a Folder (after the update of course).

Give that Photo Booth button a tap, and voilà: your iPad turns into a photo booth station where guests can snap fun pictures with minimal hassle!

  • Multiple Camera Options: Tether a Nikon, Sony, or Canon camera, or use your iPad’s front-facing camera, depending on your particular photo booth setup.
  • Solid Internet Connection Required: The app downloads any custom overlays or backgrounds you’ve set on the web dashboard, and live-uploading images of course requires an internet connection, so stable Wi-Fi or LTE is essential!

It’s perfect for holiday parties, corporate shindigs, weddings, or any event where a lighthearted photo booth can bring on the smiles!

The Photo Booth Flow ⏱️

Here’s how Photo Booth Mode keeps your guests engaged:

  1. Tap to Begin Screen: A dimmed live view awaits guests to tap and start. Once they do, the booth will let them know to get ready for three photos.
  2. Three Countdown Shots: Each shot has a 3-second countdown followed by a short preview of the taken pic after each shot. If your event uses a Bottom Banner Overlay or Full Frame Overlay, it shows up in the live view, so no one ends up hidden behind the graphics!
  3. Instant Delivery & Overlays: In Events using the QuicPics Program, each photo is sent via MMS with the overlay art included! And with every NowCandid Program, a gallery link is delivered where retail site users can download images and order photo products.

Guests can hop in, pose, and receive fun, branded photos—no fuss required! 🎉

On-Device Backgrounds & Filters 🎨

Before finalizing those memorable pics, guests can personalize them right on the device:

  • Background Selection: If you’ve uploaded custom backgrounds on the web dashboard, the app fetches them before the booth session. Guests can pick from these in addition to several default backgrounds, great for holiday vibes or brand-specific themes.
  • Filter Options: Classic filters like Noir, Sepia, Clarendon, and others let participants get creative.
  • Reshoot Button: Not happy with the shot? Guests can “Reshoot” and start the session over at any time.

This ensures a lively, interactive experience that encourages guests to come back for more snaps. ⛄

Positive ID vs. Face Matching 🧐

After styling, the next step depends on your event’s workflow:

  • For Face Matching Events: Guests are guided to tap the faces they see on-screen, and then can enter contact info for each face! If this is their first or only reference photo for the Event, it will also match them to shots taken outside the Photo Booth!
  • For Positive ID Events: A simpler approach: participants just type in their contact info and send off the images! Easy peasy.

Either way, photos head straight to their phones via QuicPics (if you’re using that Program) and will always land in their personal gallery. 🔔

Seamless Integration with NowCandid 💖

Photo Booth Mode plugs right into your existing NowCandid features:

  • Selfie Check-In & LiveLoop: Photo booth images appear in your LiveLoop feed if you’re displaying one at the event. Selfie Check-Ins can still match participants to their booth photos too if they don't self-identify during their photo booth session!
  • QuicPics & PartyPics: The images upload instantly, letting your guests receive them right away via MMS (with QuicPics), or find them in their personal gallery for easy purchase or free download (with every Program).

It’s the same NowCandid ecosystem you know—just dressed up in a festive booth format! 🎄

Requirements & Limitations 🎅

A few notes to keep in mind:

  • Camera Orientation:
    • Nikon supports horizontal and vertical live view.
    • Sony/Canon currently only support horizontal orientation for tethered cameras.
  • iPad-Only for Now:
    • Photo Booth Mode works on iPad in vertical orientation, not on iPhone or Windows.
  • No Built-In Printing:
    • If you need on-site prints, consider setting up your own print station with a computer and a printer! Use quic.pics/portal to access your Event images, and then download images with or without overlays to print them on-site.
  • We Value Feedback:
    • Missing something? Let us know! Your input shapes our next updates.

Why Photo Booth Mode Is a Holiday Treat 🎁

  • Interactive & Fun: Guests love choosing backgrounds, filters, and overlays, making the booth a memorable attraction.
  • Fully Integrated: Works seamlessly with QuicPics, PartyPics, LiveLoop, Face Matching, and more.
  • Revenue & Engagement Boost: Branded overlays, holiday backgrounds, or sponsor tie-ins can lead to higher sales and delighted clients.

This mode is a surefire way to add a dash of cheer to any event—holiday-themed or otherwise! ✨

That’s all for now, folks.

We hope Photo Booth Mode adds a dash of magic to your season and beyond.

And thank you for following along with our 12 Days of Christmas!

Enjoy this new feature, and as always, keep capturing the moments that matter most.

Reminder: The new NowCandid Capture & Upload App Version that includes Photo Booth Mode will be going live at the end of December, this month!

Candy 🍬

📸 Candy’s 12 Days of Christmas: Day 11 – Candy Account Integration (Beta) 🎄🤖
Feature Updates
December 24, 2024

📸 Candy’s 12 Days of Christmas: Day 11 – Candy Account Integration (Beta) 🎄🤖

3
 minutes read
Hello again, my ever-curious photographers! 🎅

Candy here, and welcome to Day 11 of our 12 Days of Christmas countdown.

Today’s spotlight is a feature still in its early stages, but full of potential: the Candy Account Integration (Beta). Since it’s Christmas Eve, what better time to peek at a promising work-in-progress?

Key Highlights:

  • Account-Level Insights:

    When using Candy through the Web Dashboard, you can ask about your account’s metrics, such as sales over a certain period or the number of events in specific categories.
  • A Learning AI Assistant:

    Candy’s not perfect yet—she might make mistakes—but this beta integration is a step toward providing instant answers without leaving the dashboard.
  • Future Potential:

    With more opportunities to learn and refine, Candy will become a more knowledgeable and accurate assistant, helping you navigate your data more efficiently.

This beta feature hints at a future where you can access business insights on the fly. 🎉

Check back tomorrow, December 25th, for the final day of our countdown. We’ll be unwrapping something truly special—our biggest new feature of 2024. Don’t miss it!

Candy 🍬

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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