Frequently Asked Questions

Yes. Photographers can opena NowCandid account for free and begin exploring the platform without asubscription fee or onboarding fee.

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NowCandid is best for photographers who photograph high-volume events, graduations, sports, schools, dances, portraits, corporate events, and other jobs where fast image delivery, automated marketing, and online photo sales matter.

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Customers can receive a personalized gallery link by text or email after their photos are uploaded and matched using the selected NowCandid workflow.

Yes. NowCandid includes FaceMatching™ workflows that help connect images to the right subjects and deliver personalized galleries with less manual sorting.

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Yes. NowCandid lets photographers sell prints, products, packages, and digital downloads through an online retail site.

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Yes. NowCandid includes sports-friendly tools like PhotoTags, JerseyJotter™, All Images Galleries, Action Mode, and image filtering tools that help customers find relevant sports photos faster.

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NowCandid is photography software built for photographers who want to capture, match, deliver, market, and sell photos online with less manual work.

It supports flexible event photography workflows, automated text and email marketing, online galleries, image matching, retail sales, background removal, customer ordering, and lab fulfillment through Candid Color Systems.

NowCandid is designed to help photographers move faster from image capture to customer checkout.

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NowCandid is built for photographers who photograph high-volume jobs such as:

• Graduations
• Sports
• Schools
• Dances
• Corporate events
• Social events
• Portrait events
• Team and group photography
• Youth activities
• Other event-based photography jobs

It is especially helpful for photographers who want to reduce manual gallery sorting, deliver photos quickly, and increase online photo sales.

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You can open a free NowCandid account quickly and begin exploring the Dashboard. From there, you can create an Event, choose a workflow, upload images, test the retail experience, and learn which setup works best for your photography business.

Some workflows are simple to test right away, while larger or more advanced jobs may benefit from help from the NowCandid support team.

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No. NowCandid is designed to be approachable for photographers who want to get started quickly.

You do not need a long onboarding process to create an account and explore the platform. However, if you are planning a large event, graduation, school, sports job, or custom workflow, our team can help you choose the best setup before you go live.

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Yes. We recommend creating a test Event before using NowCandid at a live job.

A test Event helps you practice your selected workflow, confirm your equipment setup, upload sample images, review image matching, and preview the customer shopping experience before your actual event.

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No. NowCandid can support photographers at different stages of growth.

It is built for high-volume photography workflows, but you do not have to be a large studio to get started. Many photographers use NowCandid to add new services, test new event types, or grow into more advanced volume photography jobs over time.

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NowCandid does not require a monthly subscription fee or onboarding fee for most workflows. Photographers can open an account for free and use NowCandid’s tools without taking on a recurring software cost.

NowCandid’s pricing is designed around sales activity, so the platform makes money when you sell.

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No. NowCandid does not charge an onboarding fee.

You can create an account, explore the Dashboard, and begin learning the platform without paying an upfront onboarding cost.

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Many core NowCandid tools are included without separate add-on fees. This includes features such as FaceMatching™, background removal, automated customer marketing tools, white-label galleries, and long-term image hosting.

Some specialized tools, programs, or advanced image editing features may have their own pricing or usage costs, so photographers should review the details for the specific workflow or tool they plan to use.

NowCandid makes money through ecommerce and order-related fees when customers purchase photos and products.

This keeps the pricing model aligned with photographer sales instead of charging a flat monthly software subscription.

No. NowCandid does not charge its ecommerce fee on collected sales tax.

Yes. NowCandid gives photographers control over their product pricing through Offers.

Offers let you choose which products are available for an Event and set the prices customers will see on the retail site. You can create different Offers for different job types, seasons, or sales strategies—so your pricing can match the way you want to sell.

For example, you may want one Offer for graduations, another for sports, and another for social events. Each Offer can include the products, packages, downloads, and pricing that make sense for that Event.

Some product availability and fulfillment options may depend on the selected program, lab setup, or Event configuration.

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Yes. NowCandid allows photographers to control shipping markup, giving you more flexibility in how you price and manage customer orders.

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Yes. QuicPics is a specific NowCandid program designed for fast image delivery at events, and it may have different pricing details than other workflows.

If you plan to use QuicPics, review the specific program details before your event so you understand how image delivery, downloads, and pricing apply.

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NowCandid offers multipleworkflows so photographers can choose the best fit for each job.

Common NowCandid workflowsand tools include:

• Selfie Check-In™
• Positive ID
• Face Matching™
• PhotoRosters
• PhotoTags
• Scanner ID
• Name Lookup
• Type & Take
• Tap-A-Face
• Action Mode
• Live upload workflows

The best workflow depends onthe event type, available participant data, customer experience, and howquickly you want galleries delivered.

Selfie Check-In™ lets subjects check in by providing contact information and a selfie reference image.

NowCandid can use that reference image to help match event photos to the correct person and send them a personalized gallery link. Selfie Check-In is useful for events where subjects can register themselves on-site or before photos are delivered.

Positive ID is a NowCandid workflow that helps photographers intentionally connect images to a specific subject during capture.

It is useful when accuracy and subject-level organization are especially important. Positive ID can be a strong fit for graduations, portraits, and other jobs where each image needs to be connected to the right person.

PhotoTags are labels that help organize images, participants, teams, groups, divisions, ceremonies, or other event segments.

PhotoTags can help photographers manage Events, organize participants, filter galleries, build Virtual Groups, and help customers find the images that matter to them.

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PhotoRosters helps photographers use roster or subject data to support Event setup, participant organization, and image matching.

It is especially helpful when you already have names, contact information, teams, groups, divisions, or other participant details before the event.

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Yes. NowCandid supports multiple ways for customers to access their photos depending on the workflow.

Customers may receive a gallery link by text or email, use Selfie Check-In, be matched through FaceMatching, search using available gallery tools, or access images through an Event gallery link.

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The best NowCandid workflow depends on your event type, subject data, staffing, equipment, and delivery goals.

For example, Selfie Check-In may be useful when subjects can check themselves in. PhotoRosters may be a better fit when you already have participant data. Positive ID may be helpful when you need a more controlled capture process. Action Mode can help sports photographers apply PhotoTags while shooting.

If you are not sure which workflow fits your next job, the NowCandid team can help you choose.

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After images are captured and uploaded, NowCandid matches photos to customers based on the selected workflow.

Customers can receive a personalized gallery link by text or email and view their photos online through the retail site.

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In many workflows, customers can receive gallery links shortly after images are uploaded and matched.

Timing depends on the workflow, image volume, internet connection, event setup, and any processing or matching steps required.

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Yes. Customers can purchase prints, products, packages, and digital downloads through the white labeled NowCandid retail site.

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Yes. NowCandid can send automated text and email marketing messages to help customers view their galleries, return to their photos, and complete purchases.

These messages can help keep the buying process moving after the event.

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Yes. Customers can continue ordering after the event as long as the gallery remains available.

Ongoing marketing tools can help remind customers to view their images and complete purchases after the initial event excitement.

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Yes. NowCandid supports workflows and programs that allow photographers to offer free image downloads when that model fits the event.

Free download behavior may vary depending on the program and Event setup.

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Yes. NowCandid supports Favorites in the retail shopping experience. In supported workflows, shoppers may be asked to sign in so their Favorites can sync across devices when they use the same account.

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Yes. Depending on how the Event is configured, customers may be able to browse an All Images Gallery.

This can be especially helpful for sports and action photography workflows where customers may want to search or filter through a larger gallery.

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