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Big News: Custom Offer Creator Now Live!

Big News: Custom Offer Creator Now Live!
🌟 Hey there, amazing photographers!

Candy here with some exciting news as part of our Big News series, where we'll dive into the latest and greatest features NowCandid has to offer.

Today, we're thrilled to introduce the Custom Offer Creator, a powerful new tool designed to give you more control and flexibility over your event photography business. 📸✨

Custom Offer Creator: Tailor-Made for You 🎨

Gone are the days of relying solely on premade price levels. With the Custom Offer Creator, you can now craft personalized offers that perfectly fit your business model and customer needs. Here’s what you can do:

  • Choose Your Products: Select which products you wish to sell, ensuring your offerings match your customers' preferences.
  • Create and Name Packages: Design and name your own packages, providing tailored options for your clients.
  • Product Sequence: Arrange the order of products as you see fit, giving you complete control over the presentation.
  • Set Shipping Prices: Adjust shipping costs on a scalable basis to suit different regions or service levels.
  • Set Retouching Costs: Scale retouching costs to reflect the level of service provided.
  • Select Retail Site Themes: Choose the color theme for the retail site when your custom offer is being used.

Simplified Event Creation 📅

Creating an event remains as straightforward as ever. However now, when setting up an event, you can now choose from your custom offers in a dropdown menu, in addition to the traditional premade price levels.

Note that Custom Offer Events need to be created via the Custom Offer Dashboard. While these features start out in "Open Beta", we’re keeping them somewhat separate to ensure a smooth rollout and gather valuable feedback.

New Retail Site Experience 🌐

Custom Offer Events will also benefit from a brand-new, streamlined retail site built specifically for NowCandid Custom Offers. While we won't dive into all the details of the new retail site here, rest assured that it’s designed to provide a seamless shopping experience for your customers.

Open Beta: Your Feedback Matters 📝

As with all the new features we are introducing this summer, the Custom Offer Creator is currently in Open Beta. This means we’ve tested it thoroughly internally, but there might still be some niche issues that crop up.

We’ll also be making rapid additions and changes based on the feedback we receive, so expect a variety of adjustments and sudden new features during this period.

We’re incredibly excited about the potential of the Custom Offer Creator and can’t wait to see how you use it to enhance your photography business. Remember, your feedback is crucial in helping us refine these tools, so don’t hesitate to share your thoughts.

Stay tuned for more updates in our Big News series! 🌈

Cheers and sparkles,

Candy 🍬

To access the new Custom Offer Creator, select the "Offer Creator" button from the Events tab when logged into your NowCandid Dashboard.

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7 Strategies to Grow Your Photography Business with NowCandid 🚀

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First off, congratulations on starting your photography business! Now, it's time to take the next steps and grow it.

In this post, we'll offer strategic advice to help you effectively expand your photography business with a particular focus on building a strong team, proactive networking, and optimizing your workflow with NowCandid.

1. Optimize Your Workflow ⚙️

Efficiency is the key to successful growth. Evaluate your existing workflow and identify opportunities to streamline processes, automate tasks, and apply time-saving solutions. NowCandid's comprehensive platform makes managing your photography business more efficient, allowing you to earn more, while working less.

2. Hire and Train a Team 👥

As your business expands, so should your team. Recruit talented photographers and support staff and invest in their training and development. With NowCandid, your team can concentrate on capturing amazing photos and providing top-tier customer service.

3. Network Proactively 🤝

Growing your business often requires extending your network to potential clients, partners, and collaborators. Engaging with your local chamber of commerce and demonstrating your photography system, like NowCandid, can lead to new bookings. Once you've established your presence at events, organic growth will follow as attendees experience your photo system in action, promoting word-of-mouth marketing.

4. Identify New Opportunities with NowCandid 🔍

Diversification is a fundamental strategy for growth. NowCandid allows you to effortlessly branch out into new areas like sports, graduations, parties, holiday portraits, and corporate headshots. Using your existing equipment and familiar workflows, NowCandid facilitates the expansion of your business reach and profitability.

5. Leverage Social Media and Online Marketing 🌐

A robust online presence can showcase your portfolio, engage with potential clients, and generate leads. Utilize social media platforms, SEO, and email marketing to promote your services. NowCandid's white-label system ensures your brand remains the main focus in all your marketing efforts - we want you to grow your brand! Your success is our success.

6. Strengthen Your Brand 💪

Distinctive branding can set you apart from your competition and attract your ideal clients. Invest in professional branding elements such as a unique logo and a modern website. NowCandid's customizable Canva templates help also help you out as you start marketing NowCandid's phot systems as your own photo system! Not to mention it makes it easy to maintain a consistent brand image across some of your marketing materials.

7. Monitor Your Progress with NowCandid 📈

Track your business's growth using key performance indicators (KPIs) and set measurable goals. NowCandid provides detailed and transparent reports, helping you easily track crucial KPIs and sales by image folder. This allows you to assess the performance of each photographer at every event, and make informed decisions.

Expansion is an exciting phase for any business!

By strategically networking, building a strong team, and utilizing the power of NowCandid, you're well on your way to leading your photography business to new heights of success.

Summar Seminar 2023: 7 Things to Do in Fort Lauderdale
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Summar Seminar 2023: 7 Things to Do in Fort Lauderdale

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Want to get the most out of your photography business?

This is the opportunity you've been waiting for! Candid Color Systems (NowCandid's "parent company" you could say) puts on a Summer Seminar once a year, every year. It's a revolutionary chance to talk shop and network with other volume photographers from around the country, learn about what's new with NowCandid, hear about success stories of all kinds, see presentations from some expert guest speakers, and importantly - have fun! This experience has cultivated extreme growth for many of our partners.

Don’t miss the fun! Here are our top 7 things to do while in town!

1. Head to the beach! 

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Our hotel offers beach chair and umbrella service on this gorgeous stretch of sand!

2. Get a Water Taxi pass! 

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Hop on and off the water taxi’s or just cruise to see the city for the water. Pass fabulous homes and amazing boats on your way around the intra-coastal waterway!

3. Cruise Las Olas Blvd

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Our summer Seminar home is just minutes from the start of the famous Las Olas which is filled with shops, gallerias and restaurants. 

4. Take the River Walk!

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This great Ft. Lauderdale walking area has parks, restaurants and plenty to do. Join a paddle board or segway tour from here to see the area! 

5. Rent a boat (or jet ski)!

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For the ultimate flexibility you can rent or charter a boat from many places. And you don’t have to go far! Walk right out the back door of our seminar home and take a walk around the Bahia Mar marina.

6. Watch mega Yachts cruise by at the 15th Street Fisheries

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There is no better way to spend an evening! Have a cocktail and see amazing ships cruise by as the sun sets. 

7. Head to the everglades!

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If you have more time, we suggest a trip to the everglades. If you have a car, you can go direct and skip the tour vans. Go early in case of an afternoon shower in the everglade afternoons. And make sure you get on an actual Airboat for the full experience!

Want to register for the Summer Seminar? Click below!

10 Perks of Choosing NowCandid for Your Photo Business!📸
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10 Perks of Choosing NowCandid for Your Photo Business!📸

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Hey there, fellow shutterbugs! 📷

It's Candy, your NowCandid guide, and I'm beyond excited to share some of the amazing perks that come with using NowCandid for your photography business. You know, it's not just about snapping those perfect moments, it's about the whole journey - from the click of the shutter to delivering a smile to your customers. So, let's delve into how NowCandid can add some extra ✨sparkle✨ to your photography sales experience!

1. Retail Customer Support

Relax and focus on capturing those perfect shots while we take care of customer support for you! From order issues to resubmissions, we've got it covered at no extra cost. Let us handle the details so you can do what you do best.

2. Transparent Margins

Take control of your earnings with NowCandid! We provide upfront clarity on your profit margins, and there's no billing to worry about. Enjoy simple accounting with weekly payouts directly to you.

3. Sales Tax Management

Don't fret about the sales tax; we've got it handled! We collect and pay sales tax on your behalf, keeping your financial affairs smooth and hassle-free.

4. Swift Order Fulfillment

Every order is fulfilled within two business days, often less! With our efficient processes, your customers never have to wait long for their cherished memories.

5. Profit from Shipping

In addition to your photography profits, you can also earn from shipping revenue. All orders are shipped directly to your customer right after they're made, ensuring quick and efficient delivery.

6. Fair and Honest Business Model

We're in this together! There are no startup fees, hidden charges, or subscriptions. We only make money when you do - that's our promise.

7. White-Label Service

With NowCandid, your brand takes center stage. From marketing campaigns to retail site design, your brand is at the forefront of everything we do.

8. Live Upload and Instant Marketing

Optimize your sales with our optional live upload Workflows and automated marketing campaigns. Sell on-site and provide instant gratification to your customers. Speed and convenience are the name of the game and a surefire way to increase your sales.

9. One-Stop Shop

We're not just a software company, we're also a photo lab! This integration makes us a comprehensive solution for all your customer support and photography needs.

10. Simple, Effective, Scalable

Built on 50+ years of industry experience, NowCandid is designed to be straightforward, efficient, and adaptable. And for those specific needs beyond NowCandid, our CORE software has you covered, letting you take your photography business to the next level.

And there you have it, my photography pals 📸

The top 10 ways NowCandid works behind the scenes to give you an unforgettable, hassle-free photography experience. I'm pretty sure these benefits sound as exciting to you as they do to me! So why wait? Join us on this remarkable journey and let's bring your photography business to new heights! Remember, we're here to guide you every step of the way. Let’s make magic together with NowCandid!

Until next time, keep clicking and creating beautiful memories.

Ciao! 👋

- Candy

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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How to customize formatting for each rich text

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