🎓 GradPics™ Best Practices Guide 🎓
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Hey there, photographers!
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Candy here, and Graduation season is right around the corner, and we're here to help you nail it with GradPics™!
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Follow this handy guide filled with proven tips, tricks, and best practices to maximize your success and make your ceremony shoots smooth and profitable!
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📸 Why GradPics™?
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Before diving in, if you're curious about why GradPics™ is your best bet, check out this informative post. Here's the quick rundown:
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- ✅ Fast and easy Selfie Check-In™ collects accurate contact info.
‍ - ✅ Real-time photo uploads (or post-ceremony)—your choice!
‍ - ✅ Instant personalized gallery marketing and effective consent for Face Matching™.
‍ - ✅ FREE background removal for portrait stations.
‍ - ✅ No subscription fees or hefty e-commerce charges.
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Simply put: It's easy, effective, and boosts your sales!
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🤳 Mastering Selfie Check-In™
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Selfie Check-In™ is essential to marketing your photos effectively. Follow these critical tips:
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- • Never send pre-event Selfie Check-In links. It causes confusion and reduces day-of participation.
‍ - • Collect check-ins on the ceremony day at the venue’s holding area. Grads should show you the "confetti screen" to confirm completion.
‍ - • Print your QR code clearly on a reusable sign. Need signs? We've got you covered here!
‍ - • Always test your QR codes to confirm they're linked to the correct event.
‍ - • Internet trouble? Look out for NowCandid's™ upcoming iPad Capture App feature—Selfie Check-In Station™—for offline collection.
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Why it matters:
- • Collects accurate, updated contact info (personal and family).
‍ - • Far superior to outdated school-provided rosters.
‍ - • Enables personalized gallery marketing, dramatically improving sales.
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📢 Effective Communication with Schools
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Collaborate proactively with school staff—graduation speakers, event coordinators, and volunteers—to ensure successful Selfie Check-In™ participation:
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- • Clearly explain the benefits—they want smooth photo distribution as much as you do!
‍ - • Offer schools the collected alumni data to assist their future marketing and fundraising efforts.
‍ - • Ask schools to remind grads and parents about Selfie Check-In™ ahead of the ceremony.
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🚀 Be Proactive, Not Passive
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Relying on signs alone isn't enough! Take these additional steps:
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- • Hire staff or allocate your photography team to encourage grads to check in.
‍ - • Consider asking schools or parent associations for volunteer help.
‍ - • Send engaging videos, graphics, or flyers ahead of time (without the actual Selfie Check-In™ link) to prepare grads and parents about what to expect.
‍ - • Highlight the simplicity and speed of Selfie Check-In™ to achieve 90%+ participation.
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🌟 Photography Essentials
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Great photography drives sales! Here’s how you maximize photo opportunities with GradPics™:
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- • Capture a variety of shots: buddy shots, processionals, pre-stage portraits, handshake moments, post-stage portraits, friends & family shots.
‍ - • Coordinate with the handshake presenter: request grads and handshakers turn towards your camera for the perfect shot.
‍ - • Tap-a-Face feature: Use NowCandid’s™ capture app to market family group shots directly.
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📡 Always Have a Backup Plan
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Internet issues happen. Here's how you keep rolling smoothly:
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- • Provide physical Selfie Check-In™ cards.
‍ - • Inform grads they can complete Selfie Check-In™ after the ceremony online.
‍ - • Leverage offline-compatible devices (Capture App and upcoming Selfie Check-In Station™).
‍ - • Work with schools to post Selfie Check-In™ links post-event if needed (available 30+ days).
‍ - • Enable Group-by-Face™ to simplify navigation within "All Images" galleries.
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đź’˛ Pricing Right for Maximum Revenue
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Pricing too high can limit your sales. Remember:
- • Avoid the temptation of setting premium prices for all events.
‍ - • Appropriate premium pricing is suitable only for certain graduations (law or medical schools).
‍ - • Lower prices can significantly boost your overall sales volume.
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Real Example:
Now to be fair, this event was not a graduation - but he point still stands!
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‍A recent customer lowered digital download prices from $26 to $20, resulting in:
- • More orders overall
‍ - • 20% increase in total revenue
‍ - • Happier clients and long-term marketing benefits & residual sales
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🗓️ Need Extra Help?
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We’re here to support your success. Schedule a chat about graduation season and GradPics™ at Calendly.
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Happy shooting! 📷✨
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Cheers and sparkles,
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Candy