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Teaser: NowCandid's Game-Changing Updates for Photographers!

Teaser: NowCandid's Game-Changing Updates for Photographers!
At NowCandid, we understand that the success of our platform hinges on the success of our photographers.

Over the past year, we have invested significant time, energy and resources into revamping our system, tailoring our software and interfaces to meet the specific wants and needs of photographers. Our commitment is to create solutions that are built around the photographer, for the photographer. Here’s a look at the powerful new features and functionalities coming to NowCandid:

New Updates to Boost Your Business

1. Custom Offers

Until now, NowCandid users could only use our premade Offers, which have been very successful - but the limited options have sometimes been restrictive in certain situations.

Now, we are excited to introduce the ability for photographers to create their own custom Offers.

This means you can now set your own prices, choose your own product lineup, set your shipping costs, and create your own packages.

You can even choose from a variety of color schemes, including animated holiday themes, that will change the color palette of the new retail site, Selfie Check-In site, and Scan Card Check-In site.

Speaking of, the Selfie Check-In site has been overhauled as well! And now will only allow the subject to take a selfie if there is only one face visible in their camera view.

If you're not sure where to start when building your first offer, instead of building from scratch you can use our recommended premade Offers as templates to get started.

Also, we have revamped our text & email marketing system for Custom Offer Events! Text marketing is now a bit trendier, and includes emojis to improve click rates, and gallery links for QuicPics will now be delivered from the same phone number as their QuicPics image files. Plus, if a new image is added to a subject's gallery after they make a purchase, they will now receive a text or email notification that new images have been added since their last visit.

These new features aim to break down significant obstacles NowCandid photographers have faced, and allow for greater flexibility and customization.

2. Simplified Retail Site with new Features

When you create a new Event using one of your Custom Offers, it will utilize an all-new, simplified, retail site! The new site has a very clean and simple look, and comes with a variety of cool features:

  • Cart-Wide Retouching: End customers can order retouching for all items in their cart for one flat price. This incentivizes larger orders, and allows photographers to focus on speedy delivery by skipping pre-upload retouching.
  • Third-Party Sign-In: Customers can sign in using Google, Apple, Facebook, or X/Twitter accounts. This provides access to an Event History of all personal galleries they’ve accessed, and an Order History complete with order statuses.
  • Product Page Rendering: When viewing the product page, most products will render with the customer's selected image, right there in the product gallery!
  • More Product Customization: Customers can choose from multiple product styles, and change an art style's primary & accent colors before adding the product to their cart.
  • AI Background Generation Tools: For images with backgrounds removed, customers can use text prompts to generate unique AI backgrounds tailored to their specifications, or choose from a variety of popular defaults.
  • Live Face Match Groups: Similar to our popular Group-by-Face feature, this allows faces in a Face Matching Event's gallery to be clicked to view other images in the Event with a matching face. However, this runs live during an Event (not just by triggering it afterwards) on all Tapped or Checked-In faces within the Event.
  • Retail Header Tweaks: Now includes the Event Name first and foremost, followed by your Business Name! Retail Support contact info will be featured frequently throughout the remainder of the sales process.
  • More Private Galleries: Personal Gallery links now require both an Event Name and a corresponding randomized sequence unique to that participant. Making each gallery more private than ever before.

3. App Version 4.0

Our upcoming app version 4.0 for iOS and Windows is a complete overhaul of version 3.22, including:

  • Improved UI: A refreshed user interface for a smoother experience.
  • Dark Mode: A new Dark Theme for the app's UI that also optimizes battery saving on OLED iOS devices.
  • Pre-Highlighted Faces: Enhanced Face Matching with pre-highlighted faces ensures subjects never miss their face when tapping.
  • Significant Performance Improvements: Reduced bugs, lag, and improved battery life.

4. Event Management Improvements

When managing your new Custom Offer Events (different from traditional NowCandid Events) you'll have access to new Event Management tools and information.

  • Manage Participants: A new Manage Participants interface so you can access your subjects' personal gallery URL.
  • Marketing Tracking: Number of marketing pieces sent out (counting both texts & emails sent).
  • Recent Orders: A new "recent orders" window.
  • Sales Chart: A new sales chart tracking sales over the first 30 days from your Event's start date.
  • Image Uploader: An all-new image-upload tool with a variety of improvements.

Why NowCandid?

NowCandid is designed to be incredibly simple to use, with no subscription fees, startup fees, or license fees. We only make money when you do.

Our platform is built to help you scale your business and brand by being completely white-label, handling customer support for your retail customers, and replacing orders damaged in shipping—all for free.

This means there's more time for you to focus on booking and shooting, while we handle the rest.

Ready to take your photography business to the next level? Embrace NowCandid’s new features and watch your business thrive!

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April 21, 2022

How Bruce H. Used GradPics Now to Increase Sales

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Bruce Heflin utilized Now Candid’s Grad Pics Now, with Selfie Check-In at a recent graduation, so far racking up roughly $2600 in total sales in less than two weeks.

Heflin had covered this Nursing College’s graduation in previous years, generating roughly $200 in sales each year. The sales had been so dismal the administrator would provide gas money to keep Bruce coming back. This year was a different story, Heflin has managed to increase his sales by roughly 1200% with the help of Grad Pics Now’s Selfie Check-In Workflow & automated marketing campaigns.

Here's How He Did It:

1. Used Selfie Check-In to collect correct & current contact data

2. Sent automated marketing messages during the event

3. Bruce had about $200 in sales by the time he reached home an hour or so after the event (he didn't have to go back to the office!)

4. He used a mix of GPN Price Levels 1 & 3

5. He had a total profit margin of roughly 75% across the College’s ceremonies after accounting for the 85% margin for digital downloads.

6. We’re excited to see people discovering the effectiveness of Now Candid’s systems in action when executed properly with quality photography!

We recently caught up with Bruce to get a better idea of how he started incorporating Now Candid's tools into his existing photography business. Watch the video below to hear from Bruce.

Drive Sales Using Party Pics Now
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April 18, 2022

Drive Sales Using Party Pics Now

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“We had a very successful Father/Daughter dance. The assistant principal was shocked at how organized and fast the pictures were this year. She also said that she didn't think dads would buy photos online. I told her that with my system, they will (this was our first year covering this event). Last year, dads had to pay with a paper order form, and many of them left the dance without taking photos because the line was so long. This year, we used Now Candid’s Party Pics Now, with Tap-A-Face. And when dads entered a phone number, we asked them to put mom's cell phone number in.” - Eric Miller

(screenshot of the event report taken before $2,100 was reached)
  • In one week, this event has done over $2,100 in sales and has ~$13.65 in sales per father’s face tapped.
  • Father/Daughter pairs were shot with a sparkling golden backdrop for most photos.
  • Price Level 11 (the most expensive PPN price level) was used for this event. Accounting for the 85% margin digital downloads and Price Level 11's 80% margin on physical products: Miller’s total profit margin was 82% of all sales and shipping.
  • No additional fees, charges, or unexpected costs makes for easy and instant accounting, and funds were deposited to his account within the week

Overall, this event was a homerun for MillerFoto and a great example of how effective Now Candid’s systems can be when you shoot quality photography and book quality events.

Thanks for sharing, Eric!

NowCandid's Microsoft App: Out Now!
Feature Updates
March 9, 2022

NowCandid's Microsoft App: Out Now!

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 minutes read

New features you'll find in the app:

  • Supports several new Nikon and Canon models that the previous NOW Candid app did not
  • Customizable App Passcode - ensures you are uploading directly to events in your account & is protected from other user's image uploads
  • New modern design for ease of use
  • More event information now available right from the tablet when logged in
  • Choose between dark or light mode (dark mode looks pretty slick! Try it out!)
  • Added button in settings that instantly pulls up the image hot folder
  • Easier installation and less issues with Window Defender
  • Smarter log out protocols (warnings if all images have not been uploaded)
  • "Upload from SD card" to manually add all images from an SD card to an event.
  • Useful if a camera was not connected to a tablet when images were shot, this provides another way to manually upload
  • OR if you had a second photographer on site without a tablet, they could upload their images through a tablet/laptop before leaving the event

How to uninstall the previous version of the app:

If you have previous versions of the Party Pics® Now app or Now Candid app installed on your device, you will want to uninstall them. Make sure all data and images from any previous events have been transferred prior to uninstalling.

1. Navigate to "Add or remove programs"

2. Search for NowCandid to uninstall

    a. This can be done for "Party Pics Now" or SNAP as well

How to install the new version of the NowCandid app:

You can install the new app by going directly to the Microsoft App Store using this direct link: www.microsoft.com/store/apps. Alternatively,  you can find a link to the store on NowCandid.com/download (must be logged into account to access this page).

How to find your App Passcode to log in on the new tablet:

1. Log in to your account on NowCandid.com

2. Click on App Settings

3. Find or change your App Passcode

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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