HomeNavigation arrowBlogNavigation arrow
Current page
Success Stories

Tosha LaForest: Amplifying School Dance Sales with NowCandid

Tosha LaForest: Amplifying School Dance Sales with NowCandid

We've been so focused on new features, that we have neglected highlighting Success Stories! Let's fix that...

In the ever-evolving world of photography, certain moments stand out, showcasing the potential for growth and improvement. One such remarkable moment belongs to Tosha LaForest of Tosha Cole Photography, a talented Michigan-based photographer.

Tosha LaForest of Tosha Cole Photography

From Usual to Unprecedented


Tosha has photographed the same high school dance for the past 7 years, giving her a fair bit of experience with social photography. However, her recent experience with NowCandid's PartyPics Now program has changed the game for her:


"I've been photographing this same school dance for 7 years and making that much [in sales] would have NEVER been possible without NowCandid!" Tosha excitedly shared. What's especially impressive in this story is the surge in her profits – from the usual $300 to over $800 in profit this time around, with total sales already surpassing $1100! Meaning, she has almost tripled her usual sales. Nice job, Tosha!

Strategies and Selections

Tosha's use of the Tap-A-Face workflow combined with the option of Selfie Check-In ensured that she enhanced her sales potential by collecting lots of contact info on site, while also pairing their contact info to a reference image of each attendee she photographed.

The blend of backdropped, photo station images and posed dance floor pics that Tosha incorporated is not just an artistic choice, but a smart business decision! Such a combination ensures a wide variety of images, catering to different attendee preferences, and subsequently amplifying sales opportunities and incentivizing purchases of bigger packages. More poses and more images will always lead to more sales!

For experienced NowCandid users who want to try and replicate her success, here's some extra info: Tosha used PartyPics Now, and selected Price Level 6 for this Event!


Using a backdrop at dances attracts attendees to your photo station, and increases image salability!


Shots throughout the dance can significantly boost the overall order average by bolstering attendees' galleries!


Looking Ahead: The Future is Bright!

Tosha's future plans? They're simple yet ambitious. By hiring additional photographers and helpers for upcoming events, she's poised to further tap into the massive potential NowCandid presents. Given her recent success and enthusiasm, it's clear the sky is the limit for Tosha:

"Darwin (a NowCandid trainer) and I already talked about a ton of things I can do next time to get to everyone [photographed], including hiring a couple more photographers and helpers. It's definitely worth it! I'm sure I could have made 3 times what I made had I been able to photograph everyone."

We're looking forward to seeing how things progress for you, Tosha! Thanks for using NowCandid.

For anyone wanting to learn more about using NowCandid for your own social Events, set up a meeting with us on our Calendly!

+ Click here to view our Calendly page to schedule NowCandid Training +

Related articles

FaceMatch Import Workflow: Improved & Released!🚀
Feature Updates
October 10, 2023

FaceMatch Import Workflow: Improved & Released!🚀

4
 minutes read
Hello photographers! Candy here, with some more news from NowCandid's tech-desk.

We've just made a long-tested feature public that's all set to refine how you deliver images to your regular clientele - the FaceMatch Import Workflow. Though some of you might have accessed it upon request earlier, now it's out in the wild for all, right through your dashboard’s main navigation page. Exciting, right?

Creating a FaceGroup: Your Step to Simplified Photography 📸

Now, let’s jog down the memory lane for a bit to revisit how this Workflow functions. To kick things off, you’ll be creating what we call a 'FaceGroup'. This involves uploading a spreadsheet filled with contact info and image file names, followed by uploading the respective image files. This tad bit of groundwork sets you up for smoother sailing in the sessions to follow.

Exporting to Any Face Matching NowCandid Event: A Click Away! ⚡

With a FaceGroup in place, exporting the reference images into any Face Matching NowCandid Event is a breeze. Hence the name, FaceMatch Import Workflow. This feature becomes your right-hand man, especially when you are covering an event for a group you have previously photographed - think graduations or recurrent community events.

Upcoming Features:

Your Feedback in Action! 🛠️We're not stopping here! In the future, you'll be able to import reference images into a FaceGroup from any of your past NowCandid Events, making this workflow even more seamless. Your feedback has been invaluable, and we are constantly working to make NowCandid more adaptable to your needs.

Legality and Consent: Better Safe than Sorry! 🔒

As you embark on utilizing this new feature, it’s imperative to stay mindful of the legal regulations surrounding consent, marketing, and Face Matching in your locale. Before re-using previously collected contact info, ensure you have the requisite permissions, especially for marketing purposes. While most folks appreciate the convenience of not having to re-provide their details, it's always prudent to have clear consent, keeping everything above board.

Closing Thoughts:

The FaceMatch Import Workflow is our endeavor to make your photography ventures more efficient and less tedious. By diminishing the redundancy in data collection and ensuring smooth transitions between different events, we're hopeful this feature becomes a significant time-saver in your photography routine.

So give it a try!

Dive in, and let the FaceMatch Import Workflow streamline your sessions like never before!

Until next time,

  • Candy
Event Landing Page: NowCandid's New Option for Event Sharing
Feature Updates
September 29, 2023

Event Landing Page: NowCandid's New Option for Event Sharing

3
 minutes read
Hello there, photo enthusiasts! It's your gal Candy, always here with the latest scoops from the world of NowCandid.

Guess what we just finished cooking up? A brand-new feature that can be helpful to how you share your events. It’s a cool new Event Landing Page feature unique to your NowCandid account. Buckle up as I overview this new addition. 🚀

A Personal Hub for Your Events 🎡

Ever dreamt of having a central hub where all your Face Matching Events are displayed neatly? Your wish has just been granted! The Event Landing Page acts as a display window for all your Face Matching Events, providing people with the event name and date for each. However, do note that this page doesn't include Positive ID Events, as they are more inherently geared towards privacy and do not have an All Images Gallery to link to in the first place.

To access it, head to your Account Settings on the web Dashboard. Choose "Event Landing Configuration" to be able to change your password & copy the link to your landing page! That's it!

Password Protected Paradise 🛡

Security is our middle name! Well, not literally, but you get the idea! Your Event Landing Page is nestled safely behind a password of your choosing. This ensures that only those you provide the password can access your page.

Search Made Simple 🔍

With the handy search bar nestled at the top, finding an event is as easy as pie. Just type in components of the Event Name and voila, the list trims down to match your search text as you type.

Your Brand, Loud and Clear 📢

At the helm of the page, your business name features prominently alongside the advertised contact information of your choice. Whether it's a phone number, email address, or website, it’s all about staying connected with your beloved clientele. Check your account settings to review your advertised business info if you haven't previously!

A Click into the Gallery 🖼

A simple click on the Event name whisks the visitor straight into the All Images Gallery for that Event, where watermarked images from the Event can be viewed and purchased.

Keep Privacy in Mind ❤

While this feature opens up a new avenue of image sharing, it’s crucial to tread with thoughtfully. Always gauge the comfort of your subjects with having their images accessible in this manner. The default password protection is a gentle push to ensure you are maintaining some degree of boundary. Additionally, always consider whether or not there are any privacy regulations you could be in violation of in your region with a feature such as this.

To Use or Not to Use, It’s Your Call 📞

While some may enjoy this cool extra feature, others may find NowCandid’s existing setup satisfying enough! It's all up to you, we just want to provide your more options and more possibilities.

Until next time!

Keep those shutters clicking and spirits high,

  • Candy
New and Improved SportsPics Now Price Levels!
SportPics
September 21, 2023

New and Improved SportsPics Now Price Levels!

4
 minutes read
Hey there, it's Candy! 🍭

I'm super thrilled to share that we're taking our SportsPics Now Price Levels up a notch!

Double the Levels, Double the Fun!

We used to have 5 Price Levels, but guess what? We’ve now expanded to 10! And the cherry on top? The middlemost Price Levels have been adjusted to very closely match the most common & successful prices Volume Sports Photographers tend to charge. Whether you're an experienced Volume Sports Photographer or someone just getting into it, these 10 Price Levels should be able to meet most of your needs!

New Products

Hold onto your hats because this is the part that I'm most excited about! We're introducing a plethora of new products for your end consumers to purchase. Want to give your walls a makeover? Our wall clings and cloth banners are perfect for that. Looking to bring photos to life? Dive into our video animations. And that's just scratching the surface! We also have larger statuettes, shimmering metal prints, fun spirit noggins, acrylic cutout magnets, and so much more.

More Desirable Packages

Wait, there’s more! Our new and improved packages are curated with your end customers in mind. Each bundle has been thoughtfully put together to offer a mix of products that are most likely to be purchased together, ensuring that more customers can find the package that they are looking for.

Sample Graphic Improvements

Our graphics team has made some improvements, and I’m excited to present our new & improved sample graphics on the retail site. Designed to capture attention, they're set to give your sales that extra oomph!

To sum it all up, SportsPics Now is not just offering more Price Levels, but an entire overhaul!

As always, if you have any questions or need recommendations, I'm here to help.

Don't forget to review other blog posts for all the latest updates and offerings. And remember, with NowCandid, every click counts!

Candy, signing off! 💖🍬📸

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • List One
  • List Two
  • List Three
  • List Four
  • List Five

This is a link

This is bold text