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Backprinting: The newest feature to promote your brand

Backprinting: The newest feature to promote your brand

With NowCandid, we stress how we try to make everything as white-label as possible.

This week, we've officially implemented a new feature that promotes your brand and drives sales in yet another way: Backprinting! Going forward, your business name, your contact info and the retail support email address will be on the back of all standard print products ordered (with the ability to include your business logo coming soon). Plus, the back of the print includes a unique QR code that when scanned, directs back to that person's individual gallery from that event (even if scanned 10 years from now) so they can buy more prints and increase your residual sales long term! With this change, all NowCandid users will now be delivering an even higher quality product, promoting their brands more effectively than ever, booking more business, and bringing in more residual sales as the years go on.

We hope you are as excited as we are!

Note: your business name will replace NowCandid in the example image.

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Drive Sales Using Party Pics Now
Success Stories
April 18, 2022

Drive Sales Using Party Pics Now

2
 minutes read

“We had a very successful Father/Daughter dance. The assistant principal was shocked at how organized and fast the pictures were this year. She also said that she didn't think dads would buy photos online. I told her that with my system, they will (this was our first year covering this event). Last year, dads had to pay with a paper order form, and many of them left the dance without taking photos because the line was so long. This year, we used Now Candid’s Party Pics Now, with Tap-A-Face. And when dads entered a phone number, we asked them to put mom's cell phone number in.” - Eric Miller

(screenshot of the event report taken before $2,100 was reached)
  • In one week, this event has done over $2,100 in sales and has ~$13.65 in sales per father’s face tapped.
  • Father/Daughter pairs were shot with a sparkling golden backdrop for most photos.
  • Price Level 11 (the most expensive PPN price level) was used for this event. Accounting for the 85% margin digital downloads and Price Level 11's 80% margin on physical products: Miller’s total profit margin was 82% of all sales and shipping.
  • No additional fees, charges, or unexpected costs makes for easy and instant accounting, and funds were deposited to his account within the week

Overall, this event was a homerun for MillerFoto and a great example of how effective Now Candid’s systems can be when you shoot quality photography and book quality events.

Thanks for sharing, Eric!

NowCandid's Microsoft App: Out Now!
Feature Updates
March 9, 2022

NowCandid's Microsoft App: Out Now!

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New features you'll find in the app:

  • Supports several new Nikon and Canon models that the previous NOW Candid app did not
  • Customizable App Passcode - ensures you are uploading directly to events in your account & is protected from other user's image uploads
  • New modern design for ease of use
  • More event information now available right from the tablet when logged in
  • Choose between dark or light mode (dark mode looks pretty slick! Try it out!)
  • Added button in settings that instantly pulls up the image hot folder
  • Easier installation and less issues with Window Defender
  • Smarter log out protocols (warnings if all images have not been uploaded)
  • "Upload from SD card" to manually add all images from an SD card to an event.
  • Useful if a camera was not connected to a tablet when images were shot, this provides another way to manually upload
  • OR if you had a second photographer on site without a tablet, they could upload their images through a tablet/laptop before leaving the event

How to uninstall the previous version of the app:

If you have previous versions of the Party Pics® Now app or Now Candid app installed on your device, you will want to uninstall them. Make sure all data and images from any previous events have been transferred prior to uninstalling.

1. Navigate to "Add or remove programs"

2. Search for NowCandid to uninstall

    a. This can be done for "Party Pics Now" or SNAP as well

How to install the new version of the NowCandid app:

You can install the new app by going directly to the Microsoft App Store using this direct link: www.microsoft.com/store/apps. Alternatively,  you can find a link to the store on NowCandid.com/download (must be logged into account to access this page).

How to find your App Passcode to log in on the new tablet:

1. Log in to your account on NowCandid.com

2. Click on App Settings

3. Find or change your App Passcode

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
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