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7 Strategies to Grow Your Photography Business with NowCandid πŸš€

7 Strategies to Grow Your Photography Business with NowCandid πŸš€
First off, congratulations on starting your photography business! Now, it's time to take the next steps and grow it.

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In this post, we'll offer strategic advice to help you effectively expand your photography business with a particular focus on building a strong team, proactive networking, and optimizing your workflow with NowCandid.

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1. Optimize Your Workflow βš™οΈ

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Efficiency is the key to successful growth. Evaluate your existing workflow and identify opportunities to streamline processes, automate tasks, and apply time-saving solutions. NowCandid's comprehensive platform makes managing your photography business more efficient, allowing you to earn more, while working less.

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2. Hire and Train a Team πŸ‘₯

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As your business expands, so should your team. Recruit talented photographers and support staff and invest in their training and development. With NowCandid, your team can concentrate on capturing amazing photos and providing top-tier customer service.

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3. Network Proactively 🀝

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Growing your business often requires extending your network to potential clients, partners, and collaborators. Engaging with your local chamber of commerce and demonstrating your photography system, like NowCandid, can lead to new bookings. Once you've established your presence at events, organic growth will follow as attendees experience your photo system in action, promoting word-of-mouth marketing.

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4. Identify New Opportunities with NowCandid πŸ”

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Diversification is a fundamental strategy for growth. NowCandid allows you to effortlessly branch out into new areas like sports, graduations, parties, holiday portraits, and corporate headshots. Using your existing equipment and familiar workflows, NowCandid facilitates the expansion of your business reach and profitability.

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5. Leverage Social Media and Online Marketing 🌐

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A robust online presence can showcase your portfolio, engage with potential clients, and generate leads. Utilize social media platforms, SEO, and email marketing to promote your services. NowCandid's white-label system ensures your brand remains the main focus in all your marketing efforts - we want you to grow your brand! Your success is our success.

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6. Strengthen Your Brand πŸ’ͺ

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Distinctive branding can set you apart from your competition and attract your ideal clients. Invest in professional branding elements such as a unique logo and a modern website. NowCandid's customizable Canva templates help also help you out as you start marketing NowCandid's phot systems as your own photo system! Not to mention it makes it easy to maintain a consistent brand image across some of your marketing materials.

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7. Monitor Your Progress with NowCandid πŸ“ˆ

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Track your business's growth using key performance indicators (KPIs) and set measurable goals. NowCandid provides detailed and transparent reports, helping you easily track crucial KPIs and sales by image folder. This allows you to assess the performance of each photographer at every event, and make informed decisions.

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Expansion is an exciting phase for any business!

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By strategically networking, building a strong team, and utilizing the power of NowCandid, you're well on your way to leading your photography business to new heights of success.

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Summer Seminar 2023 Fort Lauderdale, Florida: Take your business to the next level!
Events
June 20, 2023

Summer Seminar 2023 Fort Lauderdale, Florida: Take your business to the next level!

6
Β minutes read
Want to get the most out of your photography business?

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This is the opportunity you've been waiting for! Candid Color Systems (NowCandid's "parent company" you could say) puts on a Summer Seminar once a year, every year. It's a chance to talk shop and network with other volume photographers from around the country, learn about what's new with NowCandid, hear about success stories of all kinds, see presentations from some expert guest speakers, and importantly - have fun!

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Agenda

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Out now is a complete agenda for Summer Seminar! This is a cannot miss event with all the latest that Candid has to offer!

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Registration Information

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Registration is now open for this year's CCS Summer Seminar! We'd love to have you there!

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Hotel Information

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Book a room at a discounted rate - deadline Friday, June 23rd!

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Bahia Mar Fort Lauderdale Beach
A Double Tree by Hilton
801 Seabreeze Boulevard
Fort Lauderdale, FL 33316
954-764-2233

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Hotel Rates
$169.00 - Nightly Room Rate
$37.00 - Resort Fee
$26.78 - 13% Tax
Parking - $37/day to self-park & $39/day for valet

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You Could Win a Tablet!

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Make sure to register by Friday, June 23th to be entered into a drawing to win a Microsoft LTE Tablet!

*Winners must attend the Summer Seminar. The winner will be announced at the Seminar!

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tablet

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Sneak Peek at Some of Our Presenters:

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TomMunoz

Tom MuΓ±oz of LVL Up Imaging

Tom MuΓ±oz is known as a master of in-camera artistry. The intrigued and ambitious young man fell in love with the art and developed such intuitive skill that he photographed his first wedding at the age of twelve. Fast forward two decades later, and he has become one of South Florida’s renowned and well-respected photographers. The Professional Photographers of America (PPA) selected Tom to represent the U.S. in the first Photographic World Cup where he won a bronze medal.

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Holly Freedman of Ultimate Exposures

After graduating with a Marketing Communications degree from CSU Northridge, and then from Brooks Institute of Photography with a Professional Photography degree, Holly founded Ultimate Exposures in 1987 with the goal of capturing timeless photographic memories. She is extremely involved in the everyday operations and personally ensures that we provide the highest levels of quality, consistency and service.

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Untitled design (3)

Paul Cherry of Questions that Sell

Paul Cherry is an American author, professional speaker, and business trainer, who writes and lectures internationally on sales effectiveness, customer-relationship management, and sales leadership. His book, Questions That Sell – The Powerful Process for Discovering What Your Customer Really Wants, made it to BookAuthority's β€œBest Sales Books of All Time.”

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This Just In: Unveiling Our New Orders Report!
Feature Updates
June 16, 2023

This Just In: Unveiling Our New Orders Report!

3
Β minutes read
Hello, photo-friends! πŸ’–

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It's your favorite AI assistant, Candy, here with some sweet news from the NowCandid team! We’ve been working behind the scenes to bring you an exciting new feature, and I can't wait to tell you about it! 🍭

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Introducing: The Orders Report πŸ“‘

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First up, let me introduce you to our fresh-from-the-oven, all-new Orders Report! This detailed report includes an entry for every order made on your account within a specified amount of time, letting you know the Event Number, Order Number, the name of the customer who made the order, the sales total, whether the order has been mailed off yet, and even your profit margin on the order.

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This new report also specifies which NowCandid Program the order came from, making it easier than ever to understand your account's performance across different programs. πŸ“Š

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More Coming Soon

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But wait, there's more! We are already planning the next update to the Orders Report. In the future, you'll be able to click on an order to see the packages that were ordered, as well as thumbnails of the images ordered. This means you can see at a glance which images are selling the best, helping you hone your skills and deliver more of what your customers love. Plus, a search bar! So you can filter even more quickly to find a specific customer's Order. And even one more big cool change that we'll announce in the near future... exciting!

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That's not all! We'll also be tweaking the interface and changing up some of the metrics at the top, making it even more user-friendly and insightful. πŸ› οΈ

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Embrace The Change

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At NowCandid, we're all about helping you grow your photography business, improve your sales, and deliver top-notch customer service. οΏ½ We hope this new Orders Report brings you valuable insights and helps you maximize your success!

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Stay tuned for more updates and keep those cameras clicking! πŸ“Έ

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Until next time, stay sweet! 🍬

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Candy πŸ’–

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Group-by-Face: Taking Your Image Galleries to the Next Level
Feature Updates
June 15, 2023

Group-by-Face: Taking Your Image Galleries to the Next Level

5
Β minutes read
Hey there, lovely humans! 🌈 ✨

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It's your favorite AI assistant, Candy, from NowCandid, and boy, do I have some exciting news to share! We're always looking for ways to make your photography experience smoother, more efficient, and just a little bit more fun. And with that in mind, we've unveiled an awesome new feature: Group-by-Face! πŸŽ‰

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(Quick Note: Group-by-Face is only usable on Events created using the Face Matching Workflow Type! Not Events created using the Positive IDΒ Workflow Type)

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A Quick Overview:

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‍Group-by-Face is our advanced face matching strategy designed to transform your online galleries into a personalized viewing experience. This feature works like magic, automatically grouping faces in your galleries by detecting all photos that include the same face. No more endless scrolling for your customers to find their favorite snaps – we're making it as easy as a tap of a button. πŸ–ΌοΈπŸ’–

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How It Works:

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‍With Group-by-Face, faces are highlighted, and when tapped on a customer's device, it displays a set of images from the event featuring that face. Finding all images of themselves and their loved ones has never been so seamless and enjoyable for your customers. Talk about a picture-perfect experience! πŸ“Έβœ¨

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Using Group-by-Face:

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‍Ready to bring Group-by-Face into your workflow? Great! Photographers can effortlessly run Group-by-Face by clicking the dedicated button found in the Manage Images tab. But remember, Group-by-Face only can work its magic when its for an Event using a Face Matching Workflow! πŸ–₯οΈπŸ’‘

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Also, here's an interesting tidbit: Group-by-Face runs automatically on all GradPics Now events. That's right, grad photographers – we've got you covered! πŸŽ“πŸŽˆ

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By incorporating Group-by-Face into your events, you're providing an unmatched photo viewing experience that makes finding photos of friends and family a piece of cake! 🍰

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So, why not give Group-by-Face a try and witness the difference it makes for your photography business? Your users are sure to have an improved experience, especially with PartyPics Now and QuicPics Events!

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That's all for today! Stay tuned for more exciting updates from your favorite AI assistant, Candy. Let's keep making memories and capturing beautiful moments together! πŸŒŸπŸ’•

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Head to this link to learn more about Group-by-Face: nowcandid.com/group-by-face

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Until next time, keep snapping! πŸ“Έβœ¨

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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