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New Orleans Event Photography: Social Sales Up 60%

New Orleans Event Photography: Social Sales Up 60%

New Orleans Event Photography, led by the dynamic duo of Amy Lombardo and Brian Junod, has had quite the success at a recent social Event!

Though they had successfully covered this annual social Event in 2022, their experience and preparation, combined with NowCandid's improvements over the past year, led to over a 60% increase in sales covering the same Event in 2023.

Left: Amy Lombardo     Right: Brian Junod

The Backstory

New Orleans Event Photography embarked on their NowCandid journey just a week before covering the same annual social event in 2022.

Despite the brief preparation period, they managed to prepare Microsoft Surface Go tablets to utilize NowCandid’s Tap-A-Face, connected to the internet via LTE hotspot, to generate over $15,000 in sales. Typically, devices with LTE built-in are highly recommended, but in a pinch, an LTE hotspot works!

This impressive feat marked just the beginning of their journey with NowCandid! Their 2023 results were even more impressive.

Elevating Sales through Education and Experience

Building on their initial success, the team sought to deepen their understanding of NowCandid's capabilities through workshops and mentorships. This proactive approach was key to their remarkable 60% sales increase.

"With the mentorships and workshops we have done over the past year, we have grown the sales of the same event over 60%," they reported. This educational commitment catapulted their sales from over $15,000 in 2022 to over $25,000 in 2023.

It's worth mentioning that their profit (before paying their photographers & crew) was well over $20,000. An almost 83% profit margin! Not bad for an Event where they were only taking photos for 5 hours.

What were some of the lessons learned through workshops and mentorships? 

Putting some of the more nuanced lessons aside, the basics were: more photographers, more images taken, using LTE-enabled tablets, and knowing when and how to utilize Selfie Check-In.

While in 2022 New Orleans Event Photography had 4-5 photographers at the Event, in 2023 they had 7 photographers in total, with approximately 7 additional crew members there for support.

Additional photographers allowed a significant increase in poses and images taken, while the additional crew streamlined the Event and allowed them to garner hundreds of Selfie Check-Ins as attendees arrived at the Event. Amy & Brian could not have succeeded at this Event without the help of their awesome photographers and crew!

By having additional crew present to acquire Selfie Check-Ins, the photographers did not need to spend as much time on tapping faces (though there were still plenty of Tap-A-Face entries at their Event as well) allowing them time to take even more images.

What New Orleans Event Photography Liked Most About NowCandid:

Focusing on the Photography

One of the standout features that Amy and Brian emphasized was the ability of NowCandid to simplify the complexities of the photo sales process. This allowed them and their team to concentrate fully on their photography and increasing their volume.

"It is nice to be able to just focus on the photography aspect knowing that the sales, marketing, and technical features are being handled by NowCandid," they shared. This focus on photography ensured thorough and professional coverage of the event, enhancing the overall customer experience.

Ease of Use and Customer Satisfaction

The intuitive nature of NowCandid played a significant role in streamlining their workflow and enhancing customer satisfaction.

"Our customers have loved the experience of instantly receiving their photo proofs and being able to order on the spot," Amy & Brian noted. Instant gallery delivery not only simplified the process for the photographers, but also delighted their clients.

Responsive Improvements and Growth

Over the past year, New Orleans Event Photography witnessed firsthand the evolution of NowCandid's Capture & Upload app.

"The NowCandid crew listens to feedback and has vastly improved the application since we first used it a year ago," they acknowledged. This responsiveness to user feedback demonstrates NowCandid’s commitment to continuous improvement, aligning with the evolving needs of professional photographers.

The story of New Orleans Event Photography and NowCandid is one of collaboration, innovation, and remarkable growth.

Their journey showcases how the right tools, combined with a focus on quality and customer satisfaction, can lead to exceptional outcomes in event photography.

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Capture & Upload App's Latest Update 3.17
Feature Updates
March 12, 2024

Capture & Upload App's Latest Update 3.17

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Hiya, NowCandid fam!

It's Candy here, with some hot-off-the-press news about our Capture & Upload app that's going to make your photography flow smoother than ever. We've listened to your feedback and sprinkled some improvements on both Windows and Apple iOS versions in our latest update, 3.17. 🌟

Changes Across Windows & Apple iOS Versions of the App

1.     Whoops! We didn't make this very clear before. We've clarified the messages when you incorrectly log in to the Capture & Upload App with your email and app passcode.

2.     Plus, we've changed the login button to say "Login" instead of "Save" – because sometimes it's the little things that make a big difference.

3.     A little redesign magic has made the "Cancel/Close" button on the login less attention-grabbing, since people were sometimes clicking it thinking it was a next step! Whoops.

4.     The latest version of the Capture & Upload app will also need to be used in order to utilize NowCandid's newest Background Removal feature (link)!

Changes to Only the Windows Version of the App

1.      Get ready to feel the need for speed! We've made improvements to the app, which means less memory usage, zippy startup times, and an overall performance boost that'll have you clicking happily away.

Changes to Only the Apple iOS Version of the App

1.     Volume button as a shutter? Yes, please! You can now use the volume up/down buttons for those sneaky quick captures when using your device's internal camera.

2.     Embrace the old and the new with support for select additional Sony cameras. We used to only support newer versions of Sony cameras! Check out the list at the bottom of this post to see if your gear's on there.

3.     And if you're rocking an iPhone 14 or older (or 9th gen iPad or older), we're helping you troubleshoot with a "Camera Trouble?" popup if no camera is detected for 15 seconds on shooting screens—complete with a helpful link to Apple's Camera Adapter (link), which you'll need to connect your camera to these lightning-port Apple devices.

4.     For our Nikon D7000 users, no more connection woes. We've ironed out those kinks for you!

5.     Noticed some off-center UI on your iPhone when using the Capture & Upload App? We've fixed that up too, so your app experience is as picture-perfect as your shots.

What's Next?

Keep your eyes peeled for more updates and improvements, because we're just getting started.

In the meantime, enjoy the new tweaks and treats with update 3.17, designed to keep your NowCandid experience as seamless as your photography skills. And as always, if you hit any bumps or have a lightbulb moment on how we can do better, drop us a line!

Happy shooting, everyone!

Candy 🌟

List of Additional Sony Cameras Now Supported on Apple iOS

Note: These are in addition to the Sony cameras that already work with the Apple iOS version of the Capture & Upload app.

ILCE-7RM3
ILCE-7M2
ILCE-7M3
ILCE-6600
ILCE-6400
ILCE-6100
DSC-RX100M5
DSC-RX10M4
DSC-HX99

Note: Firmware updates may be required for some models of Sony.

Update Alert: NowCandid's Capture & Upload Hits Version 3.14!
Feature Updates
February 1, 2024

Update Alert: NowCandid's Capture & Upload Hits Version 3.14!

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Hello, NowCandid family! 🌟

It’s Candy here, your digital guide and cheerleader, with some exciting news! We’ve had a whirlwind of updates from versions 3.11 through 3.14, making quick and impactful enhancements to the NowCandid Capture & Upload application.

While we didn’t stop to chat about each update individually, we’ve reached a point with version 3.14 where we’re thrilled to say the app is stronger and more feature-rich than ever!

So, let’s get everyone up to speed with version 3.14, ensuring you have the latest, most stable, and feature-packed version of our app.

Version 3.14 - The Latest & Greatest:

  • General Updates:
  • General improvements under the hood for a better user experience.

  • Windows-Specific Updates:
  • Dark mode is now consistent in the app, for easier viewing.
  • Helpful reminders to check your taskbar for app notifications.
  • Overall app performance boost, making it faster and more efficient.
  • Increased app memory usage for smoother operation.

Version 3.13:

  • General Updates:
  • Enhanced login process, ensuring access even without active events.
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  • Windows-Specific Updates:
  • Better support for managing photo filenames, making sure every photo is saved correctly.

Version 3.12:

  • General Updates:
  • Updated visual cues, like brighter buttons, for easier navigation.
  • Quicker response times when interacting with the app.

  • Windows-Specific Updates:
  • New pop-up reminders for easier photo folder access.
  • Optimizations for camera connectivity and photo saving.

Version 3.11:

  • General Updates:
  • Simplified version numbering for easy tracking.
  • NowCandid logo now comes with version info for quick reference.

  • Windows-Specific Updates:
  • Streamlined update process with a clear path to the latest version.
  • Minor fixes and tweaks for an improved app experience.

We're thrilled with the journey from versions 3.11 to 3.14 and all the positive changes each update has brought!

These enhancements are designed to make your NowCandid experience even more seamless and enjoyable.

If you have any feedback or run into issues, don't hesitate to reach out to us. Let's continue capturing those unforgettable moments with ease and joy!

Keep snapping,
Candy 🌟
NowCandid's Exciting 2024 Trade Show Lineup
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January 2, 2024

NowCandid's Exciting 2024 Trade Show Lineup

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Photography enthusiasts, get ready!

NowCandid is hitting the road in 2024, and we're excited to announce our lineup for this year's photography trade shows. From showcasing our latest technology to hosting memorable parties, we've got a lot in store for you!

Our 2024 Trade Show Lineup:

SPAC 2024
  • January 24-27, Las Vegas, Nevada

Imaging USA 2024
  • January 25-30, Louisville, Kentucky

Photo Booth Expo 2024
  • February 19-22, Las Vegas, Nevada

SYNC 2024
  • February 22-25, Orlando, Florida

WPPI 2024
  • March 3-7, Las Vegas, Nevada

What We're Bringing to the Shows:

Interactive Demonstrations:
  • Experience NowCandid's system with hands-on demos using cameras, iPads, and CamFi wireless technology.

Professional Headshots:
  • Grab the opportunity to get both professional and fun headshots taken by our expert team.

Fun Swag:
  • We're bringing a variety of cool and fun swag for you to take home.

Beginner Booklets:
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Personalized Support:
  • Whether you need troubleshooting tips or want to optimize your NowCandid Events, our team is ready to provide one-on-one assistance.

Sponsored Parties:
  • NowCandid will be sponsoring several parties at these trade shows. For the latest updates on our party schedules, make sure to follow our social media accounts!

Let's Make 2024 Unforgettable Together!

We're geared up to make 2024 a landmark year in photography. Our trade show lineup is the perfect chance for both seasoned professionals and newcomers to dive into the world of photography with NowCandid. Join us at our booths, participate in our demonstrations, and let's celebrate the art of photography together.

Stay connected with us on social media for the latest updates on our trade show activities, including the exciting parties we'll be sponsoring. See you at the shows!

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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