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Transforming Event Photography: How Rachel Sherman Elevated Her Business with NowCandid’s QuicPics

Transforming Event Photography: How Rachel Sherman Elevated Her Business with NowCandid’s QuicPics
Rachel Sherman, owner of TSS Photography of South Florida, discovered the game-changing benefits of NowCandid's QuicPics program through a networking opportunity that not only enhanced her business but also solidified new partnerships.

A Chance Meeting Leads to Opportunity

It all began at a Network Lead Exchange (NLX) meeting where Rachel met Mia, a member of NLX. A friendship quickly formed, catalyzed by shared professional values and a mutual dedication to community service. Rachel knew she could lean on NowCandid when she received a last-minute request to cover a “Galantine’s Day Lunch Celebration” through Mia’s referral.

Despite the tight schedule, Rachel rearranged her commitments to cover the event, leveraging the QuicPics program to deliver high-quality, timely photos.

Instant Gratification and Enhanced Visibility

The event was a win-win for all involved. Rachel provided timely and professional photography services, greatly enhancing the experience for attendees who were thrilled to receive instant access to their images. This instant delivery allowed them to share their photos on social media right away, amplifying the event's reach and engagement online.

Meanwhile, the host appreciated the immediate availability of high-quality images which could be leveraged for further marketing efforts.

This efficient service not only helped Rachel cement her reputation as a top-tier photographer but also showcased her ability to add significant value to events by boosting their visibility and attendee satisfaction.

Seizing the Moment with QuicPics

Seeing the QuicPics program in action, Mia was additionally impressed by the custom graphic banners Rachel created for each event, that include the event name and sponsor logos, which prompted her to secure Rachel’s services for the Weston Bar Association's networking luncheon.

Rachel attended the luncheon as a guest, providing a supportive presence while her team easily managed the Tap-A-Face workflow.

Exclusive Partnership Announcement

The collaboration was so successful that at the end of her speech, Mia announced TSS Photography as the Exclusive Photographer for the Weston Bar Association.

This partnership marked a significant milestone for Rachel, demonstrating the powerful impact of effective networking combined with the right technological tools like NowCandid's QuicPics.

A Model for Success

Rachel Sherman’s experience illustrates how integrating innovative tools like NowCandid’s QuicPics can transform a photography business from simply capturing moments to becoming an integral part of community engagement and business growth.

Her story is a testament to the potential that professional photographers can unleash when they combine skill with cutting-edge technology.

For those inspired by Rachel's story and interested in leveraging QuicPics for their own events...

Create your free NowCandid account to learn more about how this tool can elevate your photography business to new heights.

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Assemble Your Photography A-Team: Tips for Hiring and Training Photographers
Photography Tips
May 16, 2023

Assemble Your Photography A-Team: Tips for Hiring and Training Photographers

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As the great philosopher Voltaire once said, "With great power comes great responsibility." Well, maybe it was actually Uncle Ben from Spider-Man, but the point still stands! As your photography business grows, you'll need to expand your team and delegate tasks. In this blog post, we'll share tips on hiring and training photographers to help you build your very own photography A-Team. And with the support of NowCandid, you'll be well on your way to a thriving photo business.

1. Define Your Ideal Photographer:
Before you start hiring, take the time to define the qualities and skills you're looking for in a photographer. Consider the specific niches your business covers, your brand identity, and the type of work environment you aim to create.

2. Scout for Talent:
Look for photographers through local photography clubs, online communities, social media, and job boards. Reach out to your network and ask for recommendations. When you can’t find photographers, find social, outgoing personalities, and train them to be photographers! Oftentimes, an outgoing person trained to be a photographer is an easier prospect than training a shy photographer to be outgoing.

3. Conduct Thorough Interviews:
During the interview process, ask questions that allow candidates to showcase their skills, experience, and personality. Review their portfolios, ask for references, and consider conducting a trial shoot to see how they perform in action.

4. Offer Competitive Compensation:
To attract top talent, offer competitive compensation packages that include fair wages, bonuses, and potential for growth within your company. If you compensate with base pay + a per image rate, be sure to paint the picture of what their pay would be if they were successful in taking a lot of pictures at an event!

5. Invest in Training and Development:
Once you've hired your team of photographers, invest in their ongoing training and development. Encourage them to attend workshops, webinars, and conferences to stay updated with industry trends and techniques. Use some of NowCandid's training resources, as it can help streamline the training! And don’t forget to always keep them connected with your business's core values.

6. Establish Clear Expectations:
Set clear expectations for your photographers regarding their roles, responsibilities, and performance metrics. Regularly review their progress and provide constructive feedback to help them grow and improve.

7. Foster a Positive Work Environment:
Create a supportive, collaborative work environment where your photographers feel valued and motivated. Encourage open communication, provide opportunities for team-building activities, and celebrate your team's successes.

Hiring and training photographers for your business is a crucial step in scaling your operations and ensuring long-term success. By defining your ideal photographer, scouting for talent, and investing in their development, you can build a strong, capable team that will help your business soar to new heights. Embrace your role as a leader, and assemble your photography A-Team with confidence!

Capturing the Champions of Tomorrow: A Guide to Youth Sports Photography Portrait Shoots and Team Photos
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May 3, 2023

Capturing the Champions of Tomorrow: A Guide to Youth Sports Photography Portrait Shoots and Team Photos

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Youth sports photography is all about capturing the energy, passion, and camaraderie of young athletes as they embark on their journey to greatness. In this blog post, we'll share tips for getting started in youth sports portrait photography and team photos, and how NowCandid can help you achieve success in this exciting niche.

  1. Build Trust and Rapport with Athletes and Their Families:
    Young athletes may be nervous or shy in front of the camera, so it's essential to build trust and rapport with them and their families. Communicate openly, listen to their preferences, and share your enthusiasm for their achievements. Remember, your role as a photographer is to create a fun, positive experience for all involved.
  2. Choose the Right Location and Background:
    Select a location that showcases the sport's essence and complements the athletes' uniforms and team colors. Opt for natural settings such as fields or courts, or use a portable backdrop for a clean, professional look. Ensure the background is uncluttered and free from distractions to keep the focus on the young athletes.
  3. Master the Art of Posing and Composition:
    Like a superhero assembling their squad, guide your subjects into flattering and dynamic poses that showcase their personality and athleticism. Experiment with individual and group poses, ensuring each athlete's face and uniform are visible. Use a mix of traditional and creative compositions to create a diverse and visually engaging portfolio.
  4. Utilize Natural Light and Flash Techniques:
    Youth sports portrait photography often takes place outdoors, so make the most of natural light. Shoot during the golden hour for soft, warm lighting, and use a reflector to bounce light onto your subjects. For indoor shoots, invest in a portable flash kit to create well-lit, professional-looking images.
  5. Offer Customized Products and Packages:
    Offer a range of customizable products and packages to appeal to various clients and budgets. From prints and digital files to keychains and plaques, showcase your photos on a wide variety of products to provide a valuable service for your clients.
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    As Doc Brown from "Back to the Future" once said, "The future is whatever you make it, so make it a good one." NowCandid's powerful platform helps you make that good future for yourself. It can do a lot for youth sports photographers, like streamline their workflow, handle customer support, deal with all order fulfillment, and boost sales. By integrating NowCandid into your business, you can focus on capturing the champions of tomorrow while enjoying a seamless and efficient process from start to finish.

Youth sports portrait photography offers a unique opportunity to capture the passion and determination of young athletes as they strive for greatness. By following these tips and harnessing the power of NowCandid, you'll be well on your way to building a successful career in this exciting and rewarding niche. Now, go forth and capture the future legends of the sports world!

Helpful Tips: Using QuicPics at your Proms
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Helpful Tips: Using QuicPics at your Proms

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QuicPics is an innovative photo booth alternative designed to enhance the photo-taking experience at events like proms. As a photographer, QuicPics allows you to offer a modern, fun, and interactive experience for prom attendees, while you get paid upfront for your services. It can be sold as a “mobile photo booth” service, as a manned portrait station akin to traditional photo booths, or as a service where you provide both! Thanks to our cloud, no matter how many photographers or photo stations you have, they’ll all talk to each other, meaning guests only have to provide their contact info once. 

This short guide will walk you through how to effectively use QuicPics for a prom night:

  1. First, Understanding QuicPics:
    QuicPics is quite different from NowCandid’s other programs, it texts image files directly to guests in addition to a link to their online gallery. With NowCandid’s other programs, only links to online galleries of images are delivered. QuicPics also charges the photographer for each image they take and upload to the cloud, making it the only NowCandid feature that charges the photographer in any way.
  2. QuicPics’ Advantage:
    QuicPics is a perfect alternative to traditional photo booths. It's a mobile, modern, interactive, and engaging way to capture memories at proms. With instant texting of images to attendees, QuicPics ensures a seamless experience for everyone involved.
  3. Create a Unique Photo Station:
    Make your photo station stand out by offering themed backdrops, fun props, and creative lighting. This will not only draw the prom-goers to your station but also encourage them to share their professional photos on social media, giving you free advertising and potentially attracting new clients.
  4. Pricing and Payment:
    As a photographer, it's essential to get paid upfront for your services. We recommend charging between $200 to $300 per photographer hour, possibly offering a discount if they are requesting a large number of photographers and/or hours. Alternatively, talk to the school or with involved parents about increasing the cost of prom tickets to pay for QuicPics services for the prom. Take payments using PayPal, Square, Venmo, via check, checkout on your own website, or whatever means are most convenient for you! Just ensure it looks professional to the school you’re dealing with.
  5. Planning your Workflow:
    To ensure a smooth process, have a tablet available for prom attendees to interact with the QuicPics platform. This will allow them to receive their photos via text message instantly thanks to the LTE connection of the tablets. We recommend using the Tap-A-Face workflow, which simplifies the process of collecting data and pairing it to their face, as well as being a fun addition to the prom already!
  6. Selling the Service:
    To promote your QuicPics services, create a compelling sales pitch that highlights the benefits of a mobile photo booth experience, the convenience of instant photo sharing, and the interactive nature of the platform. Showcase sample photos and emphasize the unique value QuicPics brings to a prom night.

QuicPics is a fun, interactive, and modern solution to traditional photo booths, making it an excellent addition to any prom night. By following these tips, hopefully you'll be able to provide a memorable experience for prom attendees while securing payment for your services. Happy snapping!

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