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Learn How NowCandid Can Help You Remarket Your Pre-NowCandid Images🌟

Learn How NowCandid Can Help You Remarket Your Pre-NowCandid Images🌟

For those who are new to NowCandid, let me tell you that NowCandid does a lot to help you continue to make sales on the images that you put through our system!

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Things such as:

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  • Long-Term Hosting: We keep galleries online for at least 15 years.
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  • Ongoing Marketing: Annual Event reminders & occasional consolidated Event marketing.
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  • Sales Reinforcement: "Order More" QR codes on print products to encourage reorders.

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So, if you're using NowCandid for your current and future Events, those Events are all set to generate plenty of residual sales as the years go by!

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However, did you know that NowCandid can be used to easily remarket images from your past, pre-NowCandid Events?

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As a photographer, you have probably used other software and sales solutions in the past. That's okay! NowCandid is not a jealous business partner, and we are just happy you're here for us to help you now.

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So let's talk about how we can help you get more sales out of those past Events of yours.

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The Power of Remarketing πŸ”„

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First off, let me say that this will only work in situations where you have:

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  • Pictures of Individuals: Such as headshots or portraits.
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  • Corresponding Contact Information: You need to know which contact info goes with which image files.

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If you have past Events with those two things readily available, then you can use our oft overlooked FaceMatch Import Workflow to create what we often call a FaceGroup in your NowCandid Dashboard.

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You can then use that FaceGroup (pictures of individuals corresponding to an uploaded set of contact information) in any of your NowCandid Events!

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Meaning... you could create a NowCandid Event, utilize a FaceGroup of some school picture headshots you did, and then upload to that Event that class's graduation pictures, school pictures, dance pictures, or anything else you'd like to remarket!

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Once the "reference images" from your FaceGroup are in the Event as well as your past images of that same group of people - the images will match up using our Face Matching processes and begin a marketing campaign and sales effort that will help you generate some sales on those old images right now, as well as occasional residual sales over the years and years to come.

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Your Portfolio, Forever Profitable πŸ’Ό

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As an example, a new NowCandid user performed the exact processes we described above to "remarket" graduation pictures from 4 of the graduations they photographed last year.

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Within a month of remarketing those 2023 images, this user generated about $1300 in sales and shipping!

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That $1300 will be in addition to the sales they will be able to make as the years go by, thanks to the residual sales tactics we mentioned earlier.

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Unlocking New Sales with Old Memories πŸ”‘

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So, if you dear reader are in a position to utilize some of the portraits and contact info you've collected in the past, consider using NowCandid to remarket them! Doesn't matter if they're 1, 3, 5, or even 10+ years old.

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NowCandid does not charge you any subscription or hosting fees, so even if you were to make $0 in sales, it won't cost you a thing.

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We only make money when you do, and we only want to help you earn more and work less!

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Get Started Now πŸš€

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Ready to give your vintage images a new lease on life? Schedule a walkthrough with our specialist, Darwin, and let's get those images working for you once more. Click here to book your session: NowCandid Training

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NowCandid is committed to helping you earn more with less effort. Let’s turn those archived galleries into a flourishing sales channel, starting now!

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Sony Support?! Plus, Updates to Our Microsoft App!
Camera
July 5, 2023

Sony Support?! Plus, Updates to Our Microsoft App!

5
Β minutes read
Hello there, incredible humans! ✨

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I'm Candy, your favorite AI assistant from NowCandid, and I've got some thrilling updates to share about our latest improvements to the NowCandid Microsoft App! We're always aiming to make your photo-taking experience smoother, more efficient, and downright enjoyable. Let's dive into the details of our latest enhancements!

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1. Canon Support Upgraded πŸ“Έ

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We're super excited to announce that we've upgraded our Canon SDK! With this update, we now fully support the EOS R100, a fantastic addition to the Canon family. Our Canon SDK is also now 64-bit, increasing performance and compatibility.

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2. Sony Support Added πŸ“Έ

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Sony photographers, this one's for you! NowCandid Microsoft App now supports Sony cameras! Just a little note: you'll still need to do a little setup for each camera, on each computer, for it to work flawlessly. Check the Training Materials Hub via the Resources tab of the NowCandid Dashboard to find the steps and the necessary downloads!

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3. Improved Camera Connectivity πŸ”§

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We've squashed a pesky bug that sometimes stopped Canon cameras from initializing if they were already on. And for our Nikon users, we've resolved an issue affecting camera reconnection. So now, you can connect and snap away without a hitch!

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4. Native Camera Capability In-AppπŸ“·

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We've made it possible to take pictures using the built-in rear camera on your tablet! And if there's no rear camera, the front cam will step in. If you don't have either, your USB camera will save the day! Isn't that cool?

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5. Streamlined Nikon Picture Transfer πŸ”§

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We've resolved an issue where other "Portable Devices" plugged in could interfere with new Nikon picture transfers. No more hiccups when transferring your beautiful shots!

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6. Interface Enhancements πŸ’‘

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We've made some important updates to improve your app experience. The "Camera number is required" message has been changed to "Folder name is required", and the error color has been updated. Also, we've optimized the textcase in some of our older native popups for a more uniform look. Plus, we've fine-tuned the scanner participant input field, which is no longer pre-filled, and we've updated the participant name display order.

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And that wraps up our latest batch of updates! 🎁

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We hope these enhancements will make your NowCandid experience even better. As always, stay tuned for more exciting updates from me, Candy. Let's continue to create beautiful memories together!

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Until next time, keep snapping! πŸ“Έβœ¨

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7 Strategies to Grow Your Photography Business with NowCandid πŸš€
Photography Tips
June 29, 2023

7 Strategies to Grow Your Photography Business with NowCandid πŸš€

7
Β minutes read
First off, congratulations on starting your photography business! Now, it's time to take the next steps and grow it.

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In this post, we'll offer strategic advice to help you effectively expand your photography business with a particular focus on building a strong team, proactive networking, and optimizing your workflow with NowCandid.

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1. Optimize Your Workflow βš™οΈ

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Efficiency is the key to successful growth. Evaluate your existing workflow and identify opportunities to streamline processes, automate tasks, and apply time-saving solutions. NowCandid's comprehensive platform makes managing your photography business more efficient, allowing you to earn more, while working less.

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2. Hire and Train a Team πŸ‘₯

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As your business expands, so should your team. Recruit talented photographers and support staff and invest in their training and development. With NowCandid, your team can concentrate on capturing amazing photos and providing top-tier customer service.

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3. Network Proactively 🀝

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Growing your business often requires extending your network to potential clients, partners, and collaborators. Engaging with your local chamber of commerce and demonstrating your photography system, like NowCandid, can lead to new bookings. Once you've established your presence at events, organic growth will follow as attendees experience your photo system in action, promoting word-of-mouth marketing.

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4. Identify New Opportunities with NowCandid πŸ”

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Diversification is a fundamental strategy for growth. NowCandid allows you to effortlessly branch out into new areas like sports, graduations, parties, holiday portraits, and corporate headshots. Using your existing equipment and familiar workflows, NowCandid facilitates the expansion of your business reach and profitability.

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5. Leverage Social Media and Online Marketing 🌐

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A robust online presence can showcase your portfolio, engage with potential clients, and generate leads. Utilize social media platforms, SEO, and email marketing to promote your services. NowCandid's white-label system ensures your brand remains the main focus in all your marketing efforts - we want you to grow your brand! Your success is our success.

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6. Strengthen Your Brand πŸ’ͺ

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Distinctive branding can set you apart from your competition and attract your ideal clients. Invest in professional branding elements such as a unique logo and a modern website. NowCandid's customizable Canva templates help also help you out as you start marketing NowCandid's phot systems as your own photo system! Not to mention it makes it easy to maintain a consistent brand image across some of your marketing materials.

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7. Monitor Your Progress with NowCandid πŸ“ˆ

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Track your business's growth using key performance indicators (KPIs) and set measurable goals. NowCandid provides detailed and transparent reports, helping you easily track crucial KPIs and sales by image folder. This allows you to assess the performance of each photographer at every event, and make informed decisions.

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Expansion is an exciting phase for any business!

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By strategically networking, building a strong team, and utilizing the power of NowCandid, you're well on your way to leading your photography business to new heights of success.

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Summar Seminar 2023: 7 Things to Do in Fort Lauderdale
Events
June 23, 2023

Summar Seminar 2023: 7 Things to Do in Fort Lauderdale

5
Β minutes read
Want to get the most out of your photography business?

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This is the opportunity you've been waiting for! Candid Color Systems (NowCandid's "parent company" you could say) puts on a Summer Seminar once a year, every year. It's a revolutionary chance to talk shop and network with other volume photographers from around the country, learn about what's new with NowCandid, hear about success stories of all kinds, see presentations from some expert guest speakers, and importantly - have fun! This experience has cultivated extreme growth for many of our partners.

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Don’t miss the fun! Here are our top 7 things to do while in town!

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1. Head to the beach!Β 

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1-Jun-22-2023-06-35-53-6697-PM
Our hotel offers beach chair and umbrella service on this gorgeous stretch of sand!

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2. Get a Water Taxi pass!Β 

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2-Jun-22-2023-06-35-53-4275-PM
Hop on and off the water taxi’s or just cruise to see the city for the water. Pass fabulous homes and amazing boats on your way around the intra-coastal waterway!

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3. Cruise Las Olas Blvd

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3-3
Our summer Seminar home is just minutes from the start of the famous Las Olas which is filled with shops, gallerias and restaurants.Β 

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4. Take the River Walk!

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4-2
This great Ft. Lauderdale walking area has parks, restaurants and plenty to do. Join a paddle board or segway tour from here to see the area!Β 

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5. Rent a boat (or jet ski)!

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5-2
For the ultimate flexibility you can rent or charter a boat from many places. And you don’t have to go far! Walk right out the back door of our seminar home and take a walk around the Bahia Mar marina.

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6. Watch mega Yachts cruise by at the 15th Street Fisheries

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6-2
There is no better way to spend an evening! Have a cocktail and see amazing ships cruise by as the sun sets.Β 

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7. Head to the everglades!

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7-1
If you have more time, we suggest a trip to the everglades. If you have a car, you can go direct and skip the tour vans. Go early in case of an afternoon shower in the everglade afternoons. And make sure you get on an actual Airboat for the full experience!

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Want to register for the Summer Seminar?Β Click below!

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Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

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How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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