HomeNavigation arrowBlogNavigation arrow
Current page
Photography Tips

Use the Workflow That Fits the Job

Use the Workflow That Fits the Job
Not every event works the same way—so your platform shouldn’t force every job into the same box.

 

One of the biggest reasons photographers switch to NowCandid™ is workflow flexibility. We give you multiple ways to connect photos to people, so you can choose the approach that makes the most sense for the event, the audience, and the level of privacy sensitivity involved.

 

That flexibility isn’t just “nice to have.” It’s the difference between a smooth event and a stressful one—between galleries that convert and galleries that never get seen.

 

The core problem with one-size-fits-all platforms

Many platforms are built around a single assumption: “Every event should be identified and delivered the same way.”

But photographers know better.

  • • A youth sports tournament behaves nothing like a graduation.
  • • A corporate headshot day has different privacy needs than a fundraiser gala.
  • • A high-volume school day requires a totally different on-site flow than a casual community event.

NowCandid™ is built around the belief: the workflow should adapt to the job—not the other way around.

 

The NowCandid™ workflow toolbox

Here are the primary ways photographers connect images to the right people in NowCandid™:

  • • Scanner ID
  • • Name Lookup
  • • Type & Take
  • • Tap-A-Face
  • • Selfie Check-In™
  • • Roster Check-In
  • • PhotoRosters

Each one has a “best fit,” and knowing how to choose is where photographers gain speed, confidence, and profit.

 

Quick guide: which workflow should you use?

Scanner ID

Best for: high-volume, highly controlled check-in environments (schools, leagues, credentialed events)
Why photographers use it: fast, structured, low-error identification at scale.
Great when: you have a roster/card system and you want the cleanest, most consistent subject-to-photo connection.

Name Lookup

Best for: rosters and organized groups where names are known(schools, teams, structured lists)
Why it works: quick selection from a list is often faster than typing or post-event matching.
Great when: you can get the list ahead of time and want to keep on-site flow moving.

Type & Take

Best for: smaller events or flexible environments where you can type quickly and keep moving
Why it works: zero dependency on rosters/cards—simple and direct.
Great when: speed matters and you have a staff member who can handle quick data entry.

Tap-A-Face

Best for: fast on-site identification when the “right” person wasn’t captured by check-in/roster
Why it works: it’s the practical fix for real events. If someone slipped through, you can still connect them.
Great when: you need a quick, human-in-the-loop tool to create a participant and kick off matching/marketing.

Selfie Check-In™

Best for: events where guests can self-identify (graduations, dances, large public events, photo ops)
Why it works: it collects contact info and gives you a reference image—without requiring staff to identify everyone manually.
Great when: you want broad participation and easy post-event delivery without a heavy on-site registration process.

And More!

PhotoRosters and Roster Check-In get a bit more involved... and we recommend getting more familiar with the NowCandid platform before utilizing these! But in short:

PhotoRosters allow you to upload headshots and previously collection contact info and consent to easily reuse them as reference images for future Face Matching Events.

Roster Check-In allows you to upload a league- or school-provided roster and then also take a quick pic of each kid, pairing a reference image to their info in the roster to serve as their reference image.

 

Why flexibility leads to higher sales

When photographers can choose the right identification workflow, three things improve immediately:

1) You deliver galleries faster

Fast delivery matters because excitement decays quickly. The sooner people can find themselves, the more likely they are to buy—especially for emotional, time-sensitive events.

2) You reduce friction for customers

If the workflow is right, customers don’t have to dig, guess, or give up. They get a clear path to their photos.

3) You reduce labor and cleanup

The “wrong workflow” usually means hours of fixing issues later: missing IDs, unlinked galleries, manual sorting, angry parents, and support tickets. The “right workflow” avoids that.

 

Privacy sensitivity: the hidden factor most platforms ignore

Some events require extra care—especially schools, youth organizations, or sponsor-driven programs. NowCandid’s workflow options allow you to choose identification approaches that align with the privacy and communication expectations of the event.

In plain terms: you can run a more open workflow when it’s appropriate, and a more controlled workflow when it’s not.

 

The takeaway: choose what makes sense, every time

Whether a shoot demands the versatility of Face Matching-style workflows, the directness of Positive ID-style workflows, or another approach entirely, you need the flexibility to choose what makes sense.

Most importantly, you need to deliver galleries fast enough to turn that initial excitement into actual orders—and NowCandid is built to help you do exactly that.

 

Want help choosing the right workflow?

If you tell us what you shoot—schools, sports, graduations, events—we’ll recommend the best workflow setup and explain why it fits.

👉 Create a free account or book a quick demo to see the workflows in action.

Related articles

10 Perks of Choosing NowCandid for Your Photo Business!📸
Photography Tips
June 22, 2023

10 Perks of Choosing NowCandid for Your Photo Business!📸

7
 minutes read
Hey there, fellow shutterbugs! 📷

It's Candy, your NowCandid guide, and I'm beyond excited to share some of the amazing perks that come with using NowCandid for your photography business. You know, it's not just about snapping those perfect moments, it's about the whole journey - from the click of the shutter to delivering a smile to your customers. So, let's delve into how NowCandid can add some extra ✨sparkle✨ to your photography sales experience!

1. Retail Customer Support

Relax and focus on capturing those perfect shots while we take care of customer support for you! From order issues to resubmissions, we've got it covered at no extra cost. Let us handle the details so you can do what you do best.

2. Transparent Margins

Take control of your earnings with NowCandid! We provide upfront clarity on your profit margins, and there's no billing to worry about. Enjoy simple accounting with weekly payouts directly to you.

3. Sales Tax Management

Don't fret about the sales tax; we've got it handled! We collect and pay sales tax on your behalf, keeping your financial affairs smooth and hassle-free.

4. Swift Order Fulfillment

Every order is fulfilled within two business days, often less! With our efficient processes, your customers never have to wait long for their cherished memories.

5. Profit from Shipping

In addition to your photography profits, you can also earn from shipping revenue. All orders are shipped directly to your customer right after they're made, ensuring quick and efficient delivery.

6. Fair and Honest Business Model

We're in this together! There are no startup fees, hidden charges, or subscriptions. We only make money when you do - that's our promise.

7. White-Label Service

With NowCandid, your brand takes center stage. From marketing campaigns to retail site design, your brand is at the forefront of everything we do.

8. Live Upload and Instant Marketing

Optimize your sales with our optional live upload Workflows and automated marketing campaigns. Sell on-site and provide instant gratification to your customers. Speed and convenience are the name of the game and a surefire way to increase your sales.

9. One-Stop Shop

We're not just a software company, we're also a photo lab! This integration makes us a comprehensive solution for all your customer support and photography needs.

10. Simple, Effective, Scalable

Built on 50+ years of industry experience, NowCandid is designed to be straightforward, efficient, and adaptable. And for those specific needs beyond NowCandid, our CORE software has you covered, letting you take your photography business to the next level.

And there you have it, my photography pals 📸

The top 10 ways NowCandid works behind the scenes to give you an unforgettable, hassle-free photography experience. I'm pretty sure these benefits sound as exciting to you as they do to me! So why wait? Join us on this remarkable journey and let's bring your photography business to new heights! Remember, we're here to guide you every step of the way. Let’s make magic together with NowCandid!

Until next time, keep clicking and creating beautiful memories.

Ciao! 👋

- Candy

Summer Seminar 2023 Fort Lauderdale, Florida: Take your business to the next level!
Events
June 20, 2023

Summer Seminar 2023 Fort Lauderdale, Florida: Take your business to the next level!

6
 minutes read
Want to get the most out of your photography business?

This is the opportunity you've been waiting for! Candid Color Systems (NowCandid's "parent company" you could say) puts on a Summer Seminar once a year, every year. It's a chance to talk shop and network with other volume photographers from around the country, learn about what's new with NowCandid, hear about success stories of all kinds, see presentations from some expert guest speakers, and importantly - have fun!

Agenda

Out now is a complete agenda for Summer Seminar! This is a cannot miss event with all the latest that Candid has to offer!

Registration Information

Registration is now open for this year's CCS Summer Seminar! We'd love to have you there!

Hotel Information

Book a room at a discounted rate - deadline Friday, June 23rd!

Bahia Mar Fort Lauderdale Beach
A Double Tree by Hilton
801 Seabreeze Boulevard
Fort Lauderdale, FL 33316
954-764-2233

Hotel Rates
$169.00 - Nightly Room Rate
$37.00 - Resort Fee
$26.78 - 13% Tax
Parking - $37/day to self-park & $39/day for valet

You Could Win a Tablet!

Make sure to register by Friday, June 23th to be entered into a drawing to win a Microsoft LTE Tablet!

*Winners must attend the Summer Seminar. The winner will be announced at the Seminar!

tablet

Sneak Peek at Some of Our Presenters:

TomMunoz

Tom Muñoz of LVL Up Imaging

Tom Muñoz is known as a master of in-camera artistry. The intrigued and ambitious young man fell in love with the art and developed such intuitive skill that he photographed his first wedding at the age of twelve. Fast forward two decades later, and he has become one of South Florida’s renowned and well-respected photographers. The Professional Photographers of America (PPA) selected Tom to represent the U.S. in the first Photographic World Cup where he won a bronze medal.

Holly Freedman of Ultimate Exposures

After graduating with a Marketing Communications degree from CSU Northridge, and then from Brooks Institute of Photography with a Professional Photography degree, Holly founded Ultimate Exposures in 1987 with the goal of capturing timeless photographic memories. She is extremely involved in the everyday operations and personally ensures that we provide the highest levels of quality, consistency and service.

Untitled design (3)

Paul Cherry of Questions that Sell

Paul Cherry is an American author, professional speaker, and business trainer, who writes and lectures internationally on sales effectiveness, customer-relationship management, and sales leadership. His book, Questions That Sell – The Powerful Process for Discovering What Your Customer Really Wants, made it to BookAuthority's “Best Sales Books of All Time.”

This Just In: Unveiling Our New Orders Report!
Feature Updates
June 16, 2023

This Just In: Unveiling Our New Orders Report!

3
 minutes read
Hello, photo-friends! 💖

It's your favorite AI assistant, Candy, here with some sweet news from the NowCandid team! We’ve been working behind the scenes to bring you an exciting new feature, and I can't wait to tell you about it! 🍭

Introducing: The Orders Report 📑

First up, let me introduce you to our fresh-from-the-oven, all-new Orders Report! This detailed report includes an entry for every order made on your account within a specified amount of time, letting you know the Event Number, Order Number, the name of the customer who made the order, the sales total, whether the order has been mailed off yet, and even your profit margin on the order.

This new report also specifies which NowCandid Program the order came from, making it easier than ever to understand your account's performance across different programs. 📊

More Coming Soon

But wait, there's more! We are already planning the next update to the Orders Report. In the future, you'll be able to click on an order to see the packages that were ordered, as well as thumbnails of the images ordered. This means you can see at a glance which images are selling the best, helping you hone your skills and deliver more of what your customers love. Plus, a search bar! So you can filter even more quickly to find a specific customer's Order. And even one more big cool change that we'll announce in the near future... exciting!

That's not all! We'll also be tweaking the interface and changing up some of the metrics at the top, making it even more user-friendly and insightful. 🛠️

Embrace The Change

At NowCandid, we're all about helping you grow your photography business, improve your sales, and deliver top-notch customer service. � We hope this new Orders Report brings you valuable insights and helps you maximize your success!

Stay tuned for more updates and keep those cameras clicking! 📸

Until next time, stay sweet! 🍬

Candy 💖

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • List One
  • List Two
  • List Three
  • List Four
  • List Five

This is a link

This is bold text