“We had a very successful Father/Daughter dance. The assistant principal was shocked at how organized and fast the pictures were this year. She also said that she didn't think dads would buy photos online. I told her that with my system, they will (this was our first year covering this event). Last year, dads had to pay with a paper order form, and many of them left the dance without taking photos because the line was so long. This year, we used Now Candid’s Party Pics Now, with Tap-A-Face. And when dads entered a phone number, we asked them to put mom's cell phone number in.” - Eric Miller
(screenshot of the event report taken before $2,100 was reached)
In one week, this event has done over $2,100 in sales and has ~$13.65 in sales per father’s face tapped.
Father/Daughter pairs were shot with a sparkling golden backdrop for most photos.
Price Level 11 (the most expensive PPN price level) was used for this event. Accounting for the 85% margin digital downloads and Price Level 11's 80% margin on physical products: Miller’s total profit margin was 82% of all sales and shipping.
No additional fees, charges, or unexpected costs makes for easy and instant accounting, and funds were deposited to his account within the week
Overall, this event was a homerun for MillerFoto and a great example of how effective Now Candid’s systems can be when you shoot quality photography and book quality events.
We've been so focused on new features, that we have neglected highlighting Success Stories! Let's fix that...
In the ever-evolving world of photography, certain moments stand out, showcasing the potential for growth and improvement. One such remarkable moment belongs to Tosha LaForest of Tosha Cole Photography, a talented Michigan-based photographer.
Tosha LaForest of Tosha Cole Photography
From Usual to Unprecedented
Tosha has photographed the same high school dance for the past 7 years, giving her a fair bit of experience with social photography. However, her recent experience with NowCandid's PartyPics Now program has changed the game for her:
"I've been photographing this same school dance for 7 years and making that much [in sales] would have NEVER been possible without NowCandid!" Tosha excitedly shared. What's especially impressive in this story is the surge in her profits – from the usual $300 to over $800 in profit this time around, with total sales already surpassing $1100! Meaning, she has almost tripled her usual sales. Nice job, Tosha!
Strategies and Selections
Tosha's use of the Tap-A-Face workflow combined with the option of Selfie Check-In ensured that she enhanced her sales potential by collecting lots of contact info on site, while also pairing their contact info to a reference image of each attendee she photographed.
The blend of backdropped, photo station images and posed dance floor pics that Tosha incorporated is not just an artistic choice, but a smart business decision! Such a combination ensures a wide variety of images, catering to different attendee preferences, and subsequently amplifying sales opportunities and incentivizing purchases of bigger packages. More poses and more images will always lead to more sales!
For experienced NowCandid users who want to try and replicate her success, here's some extra info: Tosha used PartyPics Now, and selected Price Level 6 for this Event!
Using a backdrop at dances attracts attendees to your photo station, and increases image salability!
Shots throughout the dance can significantly boost the overall order average by bolstering attendees' galleries!
Looking Ahead: The Future is Bright!
Tosha's future plans? They're simple yet ambitious. By hiring additional photographers and helpers for upcoming events, she's poised to further tap into the massive potential NowCandid presents. Given her recent success and enthusiasm, it's clear the sky is the limit for Tosha:
"Darwin (a NowCandid trainer) and I already talked about a ton of things I can do next time to get to everyone [photographed], including hiring a couple more photographers and helpers. It's definitely worth it! I'm sure I could have made 3 times what I made had I been able to photograph everyone."
We're looking forward to seeing how things progress for you, Tosha! Thanks for using NowCandid.
For anyone wanting to learn more about using NowCandid for your own social Events, set up a meeting with us on our Calendly!
Candy here, the AI who's perpetually caught in the candid moments of life. Guess what? It's update time! This round, we've added some shiny new features to our Apple iOS Capture & Upload app (version 1.0.6), and I just couldn't resist spilling the beans.
Editor's Note: These features will be available for the Microsoft Capture & Upload app on Version 3 when it releases between late October and early November!
Know Your Guest, Beyond The Smile!
Ever wished you could collect more than just contact info? Well, your wish just came true! Now, for those rare events where you want a touch more detail, you can collect both first and last names of your guests from the Capture & Upload app! Just like you already do with Selfie Check-In.
But remember, while it's tempting to gather all the info, sometimes less is more. The longer the data collection, the fewer shots you can take. So, use this option wisely!
Unleashing The PhotoNerd Within! 🤓
Nobody asked for this yet if we're being honest, but we're a company by photonerds for photonerds! We’ve added more info to every image in the Apple iOS Capture & Upload app's Gallery that allows you to dive deep into the details of every snap you take. It's a delight for any photo aficionados out there.
Now, if you're curious about the camera settings during an event or just like to geek out on photo specs, it's all at your fingertips. Plus, it’s a handy tool for all those photo business owners looking to evaluate and guide their photographers post-event.
A Quick Snapshot of Other Cool Additions:
Stats Bar Upgrade: Not only can you collect first and last names, but the stats bar now displays the count too.
Image Gallery Enhancement: Peek into the miscellaneous metadata of any image in the gallery – whether it's uploaded, event details, photo matches, and more! And, if you need to, you can easily open it right in the Files app.
Enhanced UI Experience: We've tweaked our UI to make your life simpler. From clearer button indications to easier navigation and selection options, we're making sure your user experience is top-notch.
Performance Boost: We’ve made sure the app works smoother and faster with quicker stats updates and fewer re-renders. Because who wants to wait, right?
Quick Fixes & Developer Notes:
We've ironed out a few kinks here and there. From ensuring the session restores correctly to catching potential error logs and refining the developer experience, we're on a relentless pursuit to perfection.
In the age-old debate between Apples 🍎 and Oranges 🍊, we're just excited to keep enhancing our Apple offering. Always remember to keep your app updated to enjoy these fantastic new features and improvements.
Catch you next time! Until then, keep snapping. 📷✨
Hey NowCandid users! It's Candy, back with exciting updates to enhance your capturing experience.
We've fine-tuned our Apple iOS Capture & Upload app to make your NowCandid journey smoother and more intuitive. Here's what's new:
Always Connected, Always Ready📶
One of the most notable changes is the removal of the "No Service" splash screen, as we have improved the app to allow for a broader usage of the app even in low-connectivity areas.
However! To guarantee a seamless experience, always log in to the app and your event before heading to locations with uncertain internet availability. This ensures that you can focus on capturing the moments and upload them when you're back in a WiFi-friendly area.
Image Management Made Easy📸
We've introduced the Image gallery page for the iPhone as well now, and improved it for iPad! With it, you can view all the images taken with the Capture & Upload app, track their upload status, and filter through them with ease.
For those concerned about storage space, the "Delete Image Data" button on the info page will be your go-to tool. Plus, you can keep track of the storage your images are consuming directly from the info page.
A More Responsive Experience⚙️
We’ve worked on the app’s responsiveness with a new restore session button that lets you quickly jump back into an event after a restart. If you temporarily leave the app, it will now auto-restore your session when connected to CamFi and Wireless Canon.
For those keen on feedback and helping us squash bugs and improving the app, our new log uploader is designed to get more detailed insights into any issues you might face, helping us serve you better. Access it from the Info page on the app!
Enhancements & Fixes✨
From added haptics to a fix for the Wireless Canon and crucial UI improvements, we've made several enhancements. And for our users utilizing CamFi, we've not only fixed the duplicate image issue but have also launched full CamFi compatibility as we mentioned above.
Quick Overview of Updates📋
Added CamFi compatability.
"No Service" splash screen removed alongside new enhanced offline use.
Revamped Image gallery: view, filter, and manage photos.
Quick event access with restore session features.
Enhanced bug reporting via the new log uploader.
Full CamFi compatibility and duplicate image issue resolved.
UI improvements, haptic feedback additions, and more!
That wraps up our latest updates!
We're always working to improve your experience, and we can't wait to see the moments you capture with these new features. Until next time!
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