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Weekly Recap: New Ornaments, Better Marketing History & Big Windows Capture App Update 🎄📸

Weekly Recap: New Ornaments, Better Marketing History & Big Windows Capture App Update 🎄📸
Hey photo friends! 👋


Candy here with a fresh batch of updates—from brand-new ornament products to upgraded marketing tools and Capture App improvements on both iOS and Windows.

Let’s jump in!

🎁 New Holiday Ornaments

  • 🎄 Statuette Ornament

    A new hanging statuette-style ornament—complete with a red ribbon.
    • Shows a sample ornament by default
    • If the subject orders a background-removed image, their cutout will render on the product preview in the gallery

  • 🪙 Aluminum Ornament

    A flat aluminum ornament that renders any photo in the product gallery.
    • Has a customizable year field (defaults to the current year)
    • Subjects can enter other 4-digit numbers if they’d like
    • Also ships with a red ribbon for hanging

Perfect timing for holiday sales. 🎅

✉️ Marketing History & Dashboard Improvements

📬 Marketing History Page (Big Upgrade!)

  • 🧭 Pagination for easier navigation through large histories
  • 👤 Shows participant name + image on each row
  • 🔗 Click through to the Participant directly
  • 🧾 All email + text sends are now in one combined, date-sorted list
  • ⚡ Faster initial load, and smoother scrolling for long histories
  • 🔍 New filters:
    • Text search (with CMD+F support)
    • Filter to Texts only or Emails only
    • URL supports both filters and pagination, so you can share filtered views

🖥️ Other Dashboard Updates

  • 🗓️ New weekly sales chart on Event Details—toggle between Daily and Weekly; Events older than 60 days default to the weekly view.
  • 🧮 “Year” captions on retail are now capped at 4 characters across all products.
  • 🌄 Download custom backgrounds you’ve uploaded for an Offer
    • Offer → Select Backgrounds → My Custom Backgrounds → Download button
  • 💬 QuicPics send error reason now appears on Participant Details (logging started April 2025).
  • 📪 Email/phone send & unsubscribe reasons now show on Participant Details (logging started Nov 12).
  • 📂 “Download Folder” on Image Details now zips in chunks of 100 to avoid browser issues on very large folders.

🧹 Small Dashboard Fixes

  • 🗓️ Removed Day 6 text from all three QuicPics programs (it wasn’t adding clicks or sales).
  • 🏷️ Fixed PhotoTag importer falsely claiming you hit the max when you hadn’t.
  • 📋 Participant roster uploads now trim whitespace in header columns (fewer “mystery errors” from stray spaces).
  • 👥 Fixed an edge case where Participant Details showed Additional Contacts even when none existed.

📱 Capture App iOS 4.21.4 (OTA)

  • 🤳 Front camera photos mirrored

    Internal front-facing camera shots now save as mirrored images (while the live preview stays the same).
    • Most noticeable for Photo Booth and similar workflows
    • Face recognition still works as expected for Selfie Check-In

(If you’re on 4.21 already, this will arrive as an over-the-air update.)

💻 Capture App Windows 4.20 Highlights

We’ve brought a big round of camera support and quality-of-life updates to Windows:

  • 📷 Broader camera support
    • Sony now works on ARM tablets, and most new Sonys no longer require special driver setup—just plug in.
    • Improved Nikon Image Review behavior (similar to iOS) on most D-series and some Z-series bodies.
    • Added support for Panasonic cameras.
    • Added support for a wide range of FUJIFILM X and GFX models.
    • New Canon support: EOS R5 Mark II, EOS R1, EOS R50V.
  • 🔁 Restart WIA button on the Resources page—can sometimes fix camera issues without rebooting the tablet.
  • ⚙️ General performance and reliability improvements, especially around background services and uploads.
  • 🎨 Updated app icon & name to match the iOS version.

That’s it for this week!

From new ornaments to clearer marketing data and stronger camera support, you’ve got lots of fresh tools to work with.

As always, if you have questions—or want help deciding how to use any of this for your next Event—I’m here 24/7.

Keep creating magic,

Candy 🍬

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Picture Your Future: Transform Your Passion for Photography into a Thriving Business
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Picture Your Future: Transform Your Passion for Photography into a Thriving Business

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Attention, aspiring entrepreneurs and photography enthusiasts!

If you've ever dreamed of turning your passion for photography into a thriving business, now's the time to do it. With the help of NowCandid, you'll be able to focus on the most profitable aspects of your venture: booking and shooting. Get ready to channel your inner Peter Parker and capture the world around you as a professional photographer (he was a photographer first, Spider-Man second!). Let's dive into the exciting world of photography entrepreneurship and discover why you should start a photo business in your area today!

1. Low Start-Up Costs and Overhead:


Starting a photography business doesn't require a ton of capital. All you need is some high-quality camera gear and a healthy dose of entrepreneurial spirit. With minimal overhead and excellent profit margins, you'll be well on your way to success.

2. A World of Creative Opportunities:


Photography offers a universe of creative possibilities. From weddings and events to portraits and niche markets, the opportunities are endless. Plus, you can always expand or pivot as your business grows and evolves.

3. Flexible Work-Life Balance:


Owning a photography business provides the unique chance to create a work schedule that suits your lifestyle. Enjoy the freedom of choosing when and where you work, allowing you to strike the perfect balance between your professional and personal life.

4.Comprehensive Support with NowCandid:


NowCandid is your trusty sidekick, taking care of customer support, product fulfillment, and marketing so you can concentrate on booking and shooting. Our Earn More, Work Less philosophy helps you maximize your profits while minimizing your workload.

5. Building Your Network and Reputation:


Starting a photography business is an adventure in networking and reputation-building. As you forge connections and establish your name in the industry, you'll become the go-to photographer in your area – the one clients turn to for capturing their most important moments.

6. A Fulfilling Career Path:


Being a professional photographer allows you to play a crucial role in your clients' lives, preserving their most precious memories. From immortalizing a couple's first dance to snapping the perfect prom photo, you'll be the one responsible for telling their stories through your lens.

7. Continuous Learning and Growth:


As a photography business owner, you'll embark on a never-ending journey of professional and personal growth. Mastering new techniques, staying current with industry trends, and honing your skills will keep you engaged and passionate about your craft.

Launching a photo business in your area is a rewarding and exciting opportunity, offering a wealth of creative potential and the chance for a fulfilling, flexible career.

With NowCandid's support, you can focus on your passion for photography while enjoying the benefits of entrepreneurship. So, grab your camera, embrace your inner entrepreneur, and create a successful and enjoyable photography business.

School’s Out, Earnings In: A Teacher's GradPics Now Success
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School’s Out, Earnings In: A Teacher's GradPics Now Success

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Time for another success story!

For years, graduation photography has played a crucial role in capturing the pivotal moments of grads. Not only are these professional photos treasured keepsakes, but they also present substantial income opportunities for photographers.

Consider the story of Eric, a high school photography teacher and small business owner. Eric ventured into a graduation event with NowCandid's platform, intending to photograph around 500 graduates. He had modest expectations, aiming to generate about $1,200 in sales. What unfolded next, however, far exceeded even his most optimistic projections.

In his very first event using NowCandid, the earnings soared past expectations!

Almost reaching an astounding $12,000 within only seven days after the event. Such a windfall was not only a personal victory for the teacher but also a testament to NowCandid's potential to transform event photography. So far (as of publishing this article), the event has reached well over $15,000. A far cry from his initially predicted $1,200.

 

Sharing his success in an email to his onboarding trainer, Darwin Drake, the photography teacher expressed his profound amazement and gratitude. "I am at $6,700 earned and counting. I am beyond speechless. I'm gobsmacked. I'm overjoyed. I am stunned." (And that reaction was before it hit $12,000 days later!)

 

A friends & family photo taken after the ceremony by Eric & his photographers.

But the triumph of this story goes beyond the impressive earnings.

As a teacher, Eric was able to bring his students onboard, teaching them practical skills while also providing them with paid experience. "I hired 4 of my current and former photography students for this event," he wrote, "and as a teacher and small business owner I am so profoundly thankful to be able to teach them and pay them."

 

Eric and some students in Berlin at a graffiti workshop just days after their successful graduation ceremony.

This story highlights the remarkable opportunities that NowCandid can bring to photographers and entrepreneurs.

Whether you're a professional photographer seeking to maximize your earnings, a teacher nurturing the next generation of photographers, or a business owner eager to expand your reach, NowCandid can provide the platform and tools you need to achieve your goals.

In event photography, moments become memories, and for a photographer: memories are opportunities!

Eric's experience shows, that with the right tools and workflow, it is more possible (and easier!) than ever before to monetize your photography in a big way.

Enjoy some more photos taken by Eric & his photographers below!

NowCandid Event Settings & Numbers Breakdown

Program: GradPics Now

Workflow: Selfie Check-In

Price Level: Price Level 8

Title Option: Simple Text Title

Staff: 4 Photographers (doing some Selfie Check-In work as well) and 1 Dedicated Selfie Check-In Attendant

Participants: 500+ Participants via Selfie Check-In

Total Images Taken: 1944

Picture Perfect Marketing: Tips to Promote Your Photo Business
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Picture Perfect Marketing: Tips to Promote Your Photo Business

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As Don Draper (a character from "Mad Men") once said, "Success comes from standing out, not fitting in."

In the competitive world of photography, marketing your photo business to stand out is just as important for your business as capturing stunning images. In this blog post, we'll share some tips to help you market your business effectively and stand out from the crowd. And with a little help from NowCandid, making your brand stand out can be even easier.

1. Identify Your Target Audience:


To effectively market your photo business, it's crucial to first identify your target audience. Are you specializing in weddings, graduations, corporate events, parties, or headshots? Once you know your niche, you can tailor your marketing efforts to reach the right clients.

2. Build a Strong Online Presence:


Your website and social media profiles are essential tools for showcasing your work and connecting with potential clients. Ensure your website is visually appealing, easy to navigate, and optimized for search engines. Update your social media platforms regularly with captivating images, behind-the-scenes content, and engaging stories that will get the attention of potential customers and get them reaching out to you for future events.

3. Utilize NowCandid's White-Label Services:

NowCandid is completely white-label by default and focuses on features that put your branding front and center. From backprinting your business info on photo prints to providing a library of Canva templates for your marketing materials, NowCandid helps you maintain a consistent brand image without stealing the spotlight.

4. Collaborate with Local Businesses and Vendors:


Partner with local businesses and vendors to cross-promote each other's services. This can include collaborating with event planners, florists, and catering companies, or exchanging promotional materials with complementary businesses.

5. Offer QuicPics Events for Promotion:


Hosting a QuicPics event for free is an excellent way to showcase your talents and promote your business. The marketing texts for QuicPics include your business name and contact info, providing a direct line of communication between you and potential clients.

6. Attend Networking Events and Trade Shows:


Networking is key to building relationships and finding new clients. Attend local events, trade shows, and photography conferences to connect with industry professionals and potential customers.

7. Encourage Referrals and Testimonials:


Word of mouth is a powerful marketing tool. Encourage satisfied clients to refer friends and family, and ask them to write testimonials for your website or review platforms. As the Ghostbusters famously said, "Who you gonna call?" Make sure your clients are calling you for their photography needs!

Marketing your photo business is essential for growth and success.

By identifying your target audience, building a strong online presence, and utilizing tools like NowCandid's white-label services, you can effectively promote your brand and stand out in the competitive photography industry. We hope these tips help you make your photo business truly picture-perfect!

Let’s get in touch

If you’re a photographer looking to add NowCandid services to your wheelhouse – set up a call by clicking the button below.

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text

How to customize formatting for each rich text
How to customize formatting for each rich text

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